Kandas Rodarte is back again to discuss Lean Marketing, the newest book from Allan Dib. Having discussed his 1-Page Marketing book on the show, we decided to read Lean Marketing + meet back on the show to discuss it.

The book takes the lean production method + applies it to marketing – which allows you to streamline your efforts for larger impact. Kandas shares insights on effective email marketing + the importance of understanding your customers' pain points.

Look for more shows in this Book Huddle strand where we have experts share their favourite books.

This episode is part of the December Daily, where the show is, possibly foolishly, daily for the whole month.

Books discussed in this episode:

The One-Page Marketing Plan - Allan Dibb

Lean Marketing - Allan Dibb

Radical Remission - Kelly A. Turner

Kandas' Website: kandasrodarte.com

Kandas' Podcast: Gratitude Geek

Kandas' YouTube: here

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If you’d like my help with your Business go to www.lizscully.com/endlessClients

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And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

Click here lizscully.com/reading to get your book list