By Crista Grasso
5
5959 ratings
The podcast currently has 197 episodes available.
How have the operational areas of your business impacted your overall results? How do you balance staying engaged with your business's strategy while delegating operational tasks? Have you encountered any issues with completely delegating without oversight?
In this episode, I talk about the challenges of growing a business in a sustainable way, especially when it comes to operations. I highlight common mistakes founders make, like only addressing operational issues during a crisis or hiring the wrong people. I also discuss how important it is to make operations a key part of the business from the start and how to avoid these mistakes for better efficiency and smoother growth.
I emphasize the need for a well-rounded approach to operations, including regular check-ins, clear documentation, and a steady strategy. I also talk about the importance of hiring the right people and offering them proper training.
To wrap things up, I invite you to join us for the launch party of the Strategic Ops Institute on October 9th . At the event, you'll get useful insights into planning for the next year and operational improvements, while celebrating the new brand. There will also be training sessions and exciting giveaways, like a coaching session, a planner, and more. Don’t miss this chance to set your business up for success in the coming year!
In this episode, I discuss:
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit leanoutmethod.com/podcast.
How do you manage to avoid the "revenue roller coaster” in your business and what strategies have you found to be most effective for both immediate and future growth? As we enter the last 3 months of the year and come out of summer, you may be looking to generate some short-term cash flow to make up for slower summer revenue or to hit your financial targets for the year. Balancing urgent cash flow needs with long-term growth can be tricky, but it doesn’t have to be. In this episode, I dive into actionable strategies for driving short-term cash flow and outline twelve high-impact strategies such as leveraging VIP days, offering referral incentives, and introducing payment plans for higher-ticket offers. Each strategy is designed to help entrepreneurs not only boost their revenue in the short term but also lay a solid foundation for sustainable growth in the new year.
I also emphasize the importance of balancing short-term cash flow with long-term sustainable strategies to avoid the dreaded "revenue roller coaster." I share personal experiences and practical examples, including my own successful methodologies within the Ops Alchemy program. The episode is packed with insightful tips tailored for tackling urgent financial goals while keeping an eye on future stability.
In this week's episode of the Lean Out Your Business Podcast, I share strategies for short-term cash flow that are working right now including:
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
Ever find yourself so focused on marketing and growth that your backend operations and ability to keep up falls apart... or putting so much focus on running efficient operations that your sales pipeline ends up empty? Balancing how much you focus on marketing and operations can be tricky. Ignoring one for the other could spell disaster and lead to “emergency panic marketing” or an all-hands-on-deck operational recovery. Neither are ideal.
Welcome back to another episode of The Crista and Annie Show!
In this episode, we take a deep dive into the balance between marketing and operations for sustainable business growth. Both areas are crucial, yet they often compete for a business owner's attention. Drawing from our personal experiences and client stories, we highlight the pitfalls and offer practical advice on how to align these two critical business areas.
I emphasize the importance of investing in cost-effective tools and automation to boost profitability, while Annie reveals how to spot blind spots and tap into existing customer relationships for quick revenue growth. Together, we also discuss why reviewing systems and running efficient marketing campaigns is essential before diving into any major rebranding effort. Additionally, we touch on the dangers of rewarding "noisy" marketing tactics that often lead to inefficiencies, instead advocating for lean and intentional strategies in both marketing and operations.
We dive into the common pitfalls and practical solutions to ensure both aspects work together cohesively to drive success, including:
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
Are you making the most of your right-hand person in your business? Your right-hand person isn’t just a support role; they’re your strategic partner, crucial for bringing your business vision to life. Think of them as the bridge between where you are now and where you want your business to go. But how do you find the right fit person? And once you do, how do you communicate effectively to avoid frustration and unproductive interactions?
In this episode of the Lean Out Your Business podcast, I dive into why having a capable right-hand person is essential for your business success and which type of right-hand you need at different stages of your business journey. Drawing from personal experience, I clarify the distinct roles of a VA, an ePM, and a CSOO, highlighting how each can help optimize operations and enhance productivity.
I also emphasize the importance of having that right-hand individual who can seamlessly blend vision with practicality, ensuring that bold ideas are executed in a sustainable way. Throughout the episode, I provide valuable tips on working effectively with your right-hand, from setting the right tone for communication to establishing a framework for successful collaboration.
In this episode, I discuss:
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
Ever feel like you're the only one who can do certain things in your business? This can keep you trapped in the day to day and keep your business from running like a well-oiled machine. What if you could shift that by systematizing your operations and building a knowledge base?
In this episode of the Lean Out Your Business podcast, I sit down with operations strategist and best-selling author Alyson Caffrey to discuss streamlining business processes for growth. She emphasizes the importance of developing a "company knowledge base" to ensure consistent and efficient operations, which is especially crucial for remote teams. Alyson is committed to using her experience growing businesses and streamlining operations to help 'parentpreneurs' kid-proof their businesses and live family-focused lives.
We explore the need for clear roles, structured processes, and a simplified approach to avoid the pitfalls of scaling complexity. Alyson introduces the concept of "operation simplified," emphasizing the importance of fixing issues as they arise and having a solid maintenance plan in place.
Tune in for insights on optimizing operations and achieving a joyful, scalable business.
“Structure in your business operations isn’t restrictive. It gives you the freedom to focus on what truly matters.”
- - Alyson Caffrey
In this episode, Alyson and I dive into how systematizing operations can drive growth, create consistency, and ultimately give you the freedom you're looking for as a business owner, including:
- The importance of a company knowledge base
- Why structure leads to more freedom
- Overcoming resistance to systematization
- How to attract & retain top talent
- The benefits of saying 'no' more often
- How time off is crucial for growth
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
Want to set up your business for massive success as we transition from Summer into Fall? I'm seeing many businesses in different states right now - some riding a high, others slowing down and trying to figure out how to pick things back up. Whichever state you're in, it's an interesting time to reflect and really think intentionally about what you want your business to look like in its next evolution of success and scale. This is what I am doing as I'm launching my newest brand, Strategic Ops Institute. I'm architecting it differently from prior businesses, strategically planning from day one for it to become an 8-figure business. This is shaping the decisions I am making and how I am building my vision in a simple and streamlined way.
In this special episode, I am inviting you in the backstage of architecting an 8-figure brand! I discuss how my past experiences have shaped my current business strategies and decisions.
If you're ready to reimagine your business and align it with your ultimate vision, this episode is a must-listen! Step into a world of possibilities and gain insights into building a brand that thrives.
In this episode, I share how I'm setting up this new venture, and how you can apply a similar thought process to scale your business seamlessly including:
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
Are you truly aligned with your purpose or just going through the motions in your business? There is a big difference between leading a business that feels fully aligned and one that doesn't. An aligned business feels light and freeing, while a misaligned one feels heavy and frustrating. So how do you get into alignment?
In this episode of the Lean Out Your Business podcast, I was joined by Jennifer Urezzio, the founder of Soul Language. We discussed her special approach to helping entrepreneurs connect with their true selves and align that with their business. She introduces the idea of Soul Language, which focuses on three key energies: your mission, how you support that mission, and your soulful personality.
Jennifer highlights how important it is to understand these energies to build a business that truly reflects who you are and connects with your clients. She also shares how entrepreneurs can check if their business is in line with their core values. Jennifer provides practical exercises to help shift your mindset from focusing on problems to finding solutions, offering clear steps to realign your business. Additionally, she talks about common challenges like being inconsistent or fearing sales and advises on overcoming these issues by being authentic and using insights from Soul Language.
If you're intrigued by how understanding your soul language can transform your business and personal growth, you won't want to miss this episode.
"Your business starts and ends with you and what you put into it. Look within to solve why your business isn’t successful." - Jennifer Urezzio
In this episode, you’ll discover:
- How to identify your soul's mission
- Understanding your business’ unique soul language
- Simple steps to get back in alignment
- How to put consciousness behind business decisions
Links: www.soullanguage.us
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
What was the catalyst for starting your business? Did you find yourself having to learn a tough lesson or overcome something yourself that you are now passionate about helping others with? As entrepreneurs, we often share what we most needed to learn ourselves to get to where we are today. But there is a myth that once we've mastered something, we are done with the lessons. The reality is that we often need to revisit and relearn those lessons again, sometimes when we least expect it. This can cause feelings of imposter syndrome and self-doubt when you find yourself re-experiencing the very thing you help your clients with and are considered an expert at. But relearning past lessons can also be the push needed to propel your business forward and I think it's time we normalize the natural cycles of relearning that occur, even to the most seasoned experts, instead of hiding them.
In this episode, I explore the ongoing journey of learning and relearning essential lessons as an entrepreneur. I share my own experiences of overcommitting and overworking even though I'm an expert in scaling businesses (without the burnout). I also highlight how recognizing and addressing recurring challenges with refreshed strategies can significantly impact your business's growth and sustainability including:
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
How can you overcome limiting beliefs and gain the confidence to land big B2B contracts? What specific strategies can consultants use to build relationships and trust within a large corporation to secure bigger deals? What steps are involved in determining and implementing value-based pricing?
In this exciting episode, I sit down with Laura Khalil, a sales and marketing advisor who has spent the last seven years helping service providers sign B2B clients with contracts ranging from $50,000 to $350,000. Today, she pulls back the curtain to help others go after that “big deal energy”.
Laura shares with us how to be proactive, build a network of supporters, and not rely solely on referrals. The conversation dives into the differences between working with small businesses and large corporations, emphasizing the importance of value-based pricing and maintaining strong client relationships. She also offers practical advice, such as using the guiding question, "Does it make the boat go faster?" and shares essential tips for securing testimonials, writing case studies, and identifying new prospects within client organizations to continually grow your business.
Don't miss this profound and insightful episode if you're eager to elevate your consulting business and secure bigger deals with large companies. “It's just as hard to get a $5,000 contract as it is to get a $500,000 contract. There's not much difference in the process.”
- Laura Khalil
We discuss practical strategies for working with large companies and landing larger, more lucrative contracts including:
- How to position your value to large corporations - What to do and what not to do when pricing contracts - How to strategically leverage testimonials and case studies - Balancing client work with business growth activities
Links: bravebydesign.net https://www.instagram.com/iambravebydesign/?hl=en https://www.linkedin.com/in/laurakhalil/
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
What steps can you take to better understand your client's current challenges and constraints? How can businesses leverage AI to support their clients better and streamline their operations? As you shift your business to adapt to market changes, are you also shifting how you support your clients to achieve successful results? As buying behaviors change and economic constraints tighten, many business owners are grappling with new challenges. I discuss how small businesses, compared to their larger counterparts, are struggling with slower revenue streams and tighter budgets, making them less agile than before. Through insightful analogies and real-life examples, I highlight the importance of adapting your services and products to meet the current needs of your clients. If market changes are impacting your business (or businesses around you), they are impacting your clients' as well. You may have worked on changing your offers, marketing, and messaging to increase conversions, which is great... but what happens after a new client says 'yes'? Will they still be able to achieve results in the same way they would have a year or two ago? The reality is that most people have even more on their plate now than they did before. Their time is more limited, their budgets are tighter, and their focus may be non-existent. This impacts much more than their buying decisions - It impacts their ability to show up and take action, the rate at which they implement, and their ability to achieve results. This in turn impacts your likelihood for retention and referrals. No matter how incredible your programs or services are (and I am sure they are really incredible!)...The way you deliver them may need to shift to better support the challenges and constraints your clients are currently experiencing. In this week's episode, I dive into how current and future market changes impact the way your clients achieve results and practical things you can do to set them up for success including:
The key takeaway is that businesses need to be mindful of their clients' new realities and find ways to deliver results with less effort on their clients' part. Don’t miss this episode to learn actionable strategies to refine your client offerings and improve retention despite market challenges.
Ready to simplify and streamline how you scale your business?
We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale
Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat.
Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.
If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.
For full show notes and more visit https://www.leanoutmethod.com/podcast
The podcast currently has 197 episodes available.