Today we are both getting the benefit of some amazing connections I made at the recent Maine Outdoor Economy Summit hosted by the Maine Office of Outdoor Recreation and Maine Outdoor Brands. It was a fantastic event, and I finally got the opportunity to meet (in person!) several of the women I’ve talked to for this pod in the past, which was so, so awesome! I also got connected to some new friends, thanks to the event, including today’s guest, Jaimie Crawford.

Jaimie has her own freelance marketing agency called PRESSED, through which she is doing a ton of great branding and promotional work for the Mt. Washington Valley Chamber of Commerce. One of her pet projects this year has been the Hire a Guide initiative, which profiles local outdoor guides on the chamber website and encourages visitors to maximize their engagement with the local expertise and economy.

We’re going to dive into all of this today, and along the way, Jaimie drops a ton of great tips that anyone who’s building a business or brand, or trying to engage with new people or a new audience, will find extremely valuable.

Talking with people like Jaimie gets me all fired up and excited for the future of the outdoor economy in northern New England! I hope you’ll head over to the Visit the Mt. Washington Valley website to check out the Hire a Guide profiles and tons of insider tips and recommendations on the Learn from a Local, Live like a Local pages.

Lots-o-links!:

• MWV Pledge
• Shay Bellas of Navitour on Guides Gone Wild
• Jenny Kordick of Maine Outdoor Brands on Guides Gone Wild
• Maine Outdoor Economy Summit
• King Pine - Purity Springs Resort
• Cranmore - Hannes Schneider 
• Skiing Hut-to-Hut in the Maine Wilderness (NY Times 11/16/21)
• The Icelandic Pledge
• The Valley Originals 
• The White Mountain Independents 
• Wander the Whites
• Hike Safe
• Front Side Coffee Roasters
• The Met
• Debony Salon
• EMS guides - Keith Moon, Anne Parmenter
• Petzl light
• Polly Mahoney on Guides Gone Wild
• Mahoosuc Guide Service 

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