For today's episode, we talk with Joseph Wilkins, the Founder of FunnySalesVideos. Joseph describes his journey into running a successful business as well as the production steps he takes to create funny videos that go viral.

Some of the big takeaways of this episode are here: 

1. Joseph explains that humor in advertising campaigns resonates so well because they are ran on entertainment-based platforms like Facebook.
2. The first step for creating a funny video is to figure out who your customer is, why they are buying or not buying your product, and the deeper reason they want to buy your product. Never try to create a video blindly.
3. Having a good editor is a critical part of creating a successful video.

Be sure to follow Joseph online at FunnySalesVideos, LinkedIn, Facebook,

Have questions? 

Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.


Connect with Brice and Mike here:

Brice @ Major Impact Media - Facebook, Website

Mike @ Outside ROI - Facebook, Website