In this episode of Flipping the Industry, McKenzie Turley and Jasmine Hadjis pull back the curtain on the next evolution of Invisible Bead Extensions.

What started in 2019 as McKenzie's solution behind the chair has grown into a global ecosystem serving both professionals and clients. Now, IBE® is simplifying its entire world into three powerful pillars: Learn. Shop. Wear.

You’ll hear:
• The origin story of IBE® and why it was never meant to become a method taught worldwide
• How consumer demand shaped the brand from day one
• Why the Stylist Locator became the bridge between stylists and clients
• The business inspiration behind restructuring the website (yes, even a little Disney strategy)
• And why conviction in your method matters more than comparison

This conversation is about more than a website update. It’s about clarity, confidence, and building a brand that serves stylists and women at every level.

If you’ve ever wondered where IBE® is headed in 2026 and beyond, this is the roadmap.

It’s time to flip the industry.