Recent Development
On 15 April 2022, the Advertising Board of the Ministry of Trade published the Guideline on the Advertisements and Commercial Practices with Price Information and Discounted Sales pursuant to the Consumer Protection Law and the Regulation on Commercial Advertisements and Unfair Commercial Practices. The Guideline aims to inform all advertising industry stakeholders, including advertisers, advertising agencies and platforms as well as sellers, service providers, and intermediary service providers regarding the advertising of price information and discounted sales.