Branding has become increasingly important to health professionals in private practice. With more and more people turning to social media platforms and the internet to find out about who they're seeking out for healthcare services, doctors and dentists need to take seriously the need to brand their practices and differentiate themselves from other professionals in their markets.
Trademark protection is vital to today's modern healthcare practice, whether you're a doctor, a dentist or a nurse practitioner.
This podcast episode walks you through the necessary steps to get trademark protection for your practice name, logo and taglines.