The game has changed. In this episode, I talk with Ian Hull (Hull & Hull LLP) about the death of traditional Google searches and the rise of AI in legal marketing. We cover everything from his early success with video content to how his firm is aggressively integrating AI tools to stay ahead of the competition. Discover why building your personal brand and online credibility is the only way to survive the AI search revolution.

Guest Info: Ian Hull - Co-founder of Hull & Hull LLP https://hullandhull.com

#legal #legalmarketing #podcast #lawyermarketin

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