Business development is everyone’s job. Every employee, regardless of level or title, can and should do their part to propel their firm forward — to new clients, interesting projects, and positive PR. That’s what Carrie Villani and Doug Gonzalez of LERA believe. In a recent Best Practice episode, they talked about how marketing can naturally be incorporated into your workday, helping to grow both the firm and your individual career.
 
Interview Takeaways

• Share your network 
• Business development is everyone’s job
• Keep in touch with clients
• Be consistent in marketing
• Align your goals with your firm’s
• Handle lead inquiries yourself
• Remind your network of your expertise
• Involve senior team members
• Be upfront about problems
• Learn the business of your business
• Be the one who reduces stress
• Grow from within

Show Links

• Connect with Carrie Villani on LinkedIn
• Connect with Doug González on LinkedIn 
• Check out LERA
• Connect with George Valdes on LinkedIn or Twitter
• Connect with Chris Morgan on LinkedIn 
• Check out Monograph
• Follow Monograph on LinkedIn or Instagram
• Listen and read more about Monograph