In this episode we continue the "Build a Business Plan" Series.  Let's workshop our Company Mission Statement. 

A company mission statement  is a concise explanation of the businesses reason for  existence. It describes the organization's purpose and its overall intention. It informs employees, customers, investors, vendors and the public of your company's purpose and helps to align like minded individuals and companies. It is a brief message to explain your business passion, fire and desire.

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