Let's Go Win Podcast

What if you could grow a successful business, attract more clients, and build lasting wealth without sacrificing your family, health, or happiness?

In this episode of Let's Go Win, host JM Ryerson sits down with entrepreneur and YouTube marketing expert Scott Voelker to explore the secrets of building a profitable lifestyle business through authenticity, strategic content creation, and meaningful connections. Shares his entrepreneurial journey and why chasing money, social media followers, and viral content isn't always the path to fulfillment.

Discover how YouTube marketing, niche audiences, and long-form video content can help.

From building seven-figure businesses to experiencing burnout and redefining success, Scott coaches, consultants, and entrepreneurs generate leads, build authority, and grow their businesses without the constant pressure of social media.

Scott also reveals how he's navigating the rise of AI, working alongside his son, overcoming self-doubt, and choosing purpose over endless growth.

Because real success isn't about having the biggest business. It's about building a business that gives you the freedom to live the life you want.

Listen now and discover how to grow your business, attract the right audience, avoid burnout, and create lasting success on your own terms.

Connect with Scott Voelker:

Website:https://www.brandcreators.com/

Steady Leads Playbook: https://www.brandcreators.com/playbook LinkedIn: https://www.linkedin.com/in/scottvoelker1/

Facebook: https://www.facebook.com/scott.voelker.9/

Instagram: https://www.instagram.com/scottvoelker/?hl=en 

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What if you could double your sales without doubling your leads, working longer hours, or becoming a pushy salesperson?

In this solo episode of Let's Go Win, host JM Ryerson shares a powerful four-step sales framework designed to help you build trust, strengthen relationships, and close more deals with confidence.

Drawing from decades of experience in sales, business ownership, and leadership, JM breaks down his CCGG framework: Connect, Clarify, Guide, and Grow.

Discover how to create genuine connections instead of forced rapport, ask better questions to uncover your clients' real needs, confidently guide conversations toward the right solution, and grow your business through feedback and referrals.

JM also reveals simple phrases you can start using immediately to improve your sales conversations, overcome hesitation, and create more opportunities without relying on high-pressure tactics.

Because great sales isn't about convincing people to buy. It's about understanding their needs, solving problems, and having the confidence to lead.

Whether you're an entrepreneur, sales professional, or business leader, this episode will help you simplify your approach and take your sales performance to the next level.

Listen now and discover how four simple steps can transform the way you sell.

Connect with JM Ryerson

Website: https://letsgowin.com/

Podcast Website: https://letsgowinpodcast.com/

LinkedIn: https://www.linkedin.com/in/jmryerson-salesandcultureexpert/ Facebook: https://www.facebook.com/letsgowin365

Instagram: https://www.instagram.com/letsgowinofficial/ 

#JMRyerson #LetsGoWin #SalesTraining #SalesStrategy #SalesGrowth #SalesLeadership #BusinessGrowth #SalesCoaching #RelationshipSelling #SalesFramework 

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What does it really take to turn a struggling business into a rapidly growing national franchise?

For Tim Vogel, CEO and co-founder of Scenthound, the answer wasn't overnight success. It was nearly two decades of persistence, experimentation, and learning when to slow down before scaling up.

In this episode of Let's Go Win, JM Ryerson sits down with Tim to explore his remarkable entrepreneurial journey, from launching a mobile dog grooming business that struggled to make money to creating an entirely new category in pet wellness and growing Scenthound to more than 170 locations.

Tim shares how he navigated the darkest moments of entrepreneurship, found the right mentors, discovered product-market fit, and built a franchise model designed for sustainable growth. They discuss the importance of patience, surrounding yourself with the right people, creating systems that scale, and leading with purpose rather than simply chasing profits.

You'll also discover why Tim believes routine hygiene is the missing fourth essential of dog care and how Scenthound is helping pet owners better understand their dogs' health.

The biggest lesson? Success isn't about moving faster. It's about having the persistence to keep going, the humility to keep learning, and the patience to build something that lasts.

Whether you're an entrepreneur, business leader, franchise owner, or dog lover, this conversation offers valuable insights into resilience, leadership, business growth, and building a company that makes a difference.

Connect with JM Ryerson

Website: ⁠https://letsgowin.com/⁠

Podcast Website: ⁠https://letsgowinpodcast.com/⁠

LinkedIn: ⁠https://www.linkedin.com/in/jmryerson-salesandcultureexpert/⁠ Facebook: ⁠https://www.facebook.com/letsgowin365⁠

Instagram: ⁠https://www.instagram.com/letsgowinofficial/⁠ 

Connect with Tim Vogel:

Website: https://www.scenthound.com/

Franchise Website: https://scenthoundfranchising.com/

Scenthound Facebook Page: https://www.facebook.com/ClubScenthound

LinkedIn: https://www.linkedin.com/in/timvogel/

Instagram: https://www.instagram.com/tim.vogel/

#JMRyerson #LetsGoWin #TimVogel #Scenthound #Entrepreneurship #BusinessGrowth #FranchiseSuccess #LeadershipMindset #SuccessMindset #EntrepreneurialJourney 

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What if one of the most powerful principles for success in business, leadership, relationships, and life was also one of the simplest?

In the inaugural episode of the new chapter of Let’s Go Win, JM Ryerson shares a lesson that has shaped every business he has built, every relationship he has developed, and countless opportunities throughout his career: do what you say you’re going to do.

JM explores why accountability and follow-through are essential for building trust, and why we often keep commitments to other people while breaking the promises we make to ourselves. He challenges listeners to recognize the fears that hold them back, take action anyway, and build courage through consistent follow-through.

He also explains why underpromising and overdelivering can transform the way people experience you as a leader, salesperson, business partner, friend, or family member. When you make a commitment, your actions either strengthen trust or slowly erode it.

This episode sets the foundation for the new Let’s Go Win: practical strategies, mindset shifts, and conversations designed to help you become a better leader, build a stronger business, strengthen your relationships, and create a better life.

Because winning isn’t about perfection. It’s about showing up consistently, doing the work, and becoming a little better every day.

Connect with JM Ryerson

Website: https://letsgowin.com/ Podcast Website: https://letsgowinpodcast.com/ LinkedIn: https://www.linkedin.com/in/jmryerson-salesandcultureexpert/ Facebook: https://www.facebook.com/letsgowin365 Instagram: https://www.instagram.com/letsgowinofficial/ 

#JMRyerson #LetsGoWin #Leadership #Accountability #PersonalGrowth #SuccessMindset #LeadershipDevelopment #SelfDiscipline #BuildTrust #HighPerformance #WinningMindset 

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Nick Friedman started College Hunks Hauling Junk & Moving with a beat-up cargo van and a catchy idea. Today, the company has grown to roughly 200 franchise owners and $300 million in annual sales, but Nick calls the journey a “20-year overnight success.” 

In this episode, Nick shares how leadership, company culture, franchising, accountability, and relentless resourcefulness helped turn a college startup into a nationally recognized brand. He explains why purpose is the foundation of culture, why core values must be reinforced constantly, and how great companies build leaders at every level. 

From surviving the housing crash and COVID to learning how to scale without losing the company’s identity, Nick reveals the lessons behind building a business designed to last. He also explains why resourcefulness may be one of the most important competitive advantages for entrepreneurs and leaders in the age of AI. 

Tune in to discover how to build a stronger culture, develop better leaders, scale a business, and turn adversity into an opportunity for growth.

Connect with Nick:

Website: https://www.nickfriedman.com/Franchise Website: https://collegehunksfranchise.com/LinkedIn: https://www.linkedin.com/in/collegehunkshaulingjunk/Facebook: https://www.facebook.com/nick.friedman1/Instagram: https://www.instagram.com/nickfriedman1/

#NickFriedman #JMRyerson #LetsGoWin #CollegeHunksHaulingJunkAndMoving #Entrepreneurship #Leadership #BusinessGrowth #CompanyCulture #Franchising #ScalingBusiness #EntrepreneurMindset

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Most leaders master the outer game — success, recognition, and results — but Pauline Nguyen believes the real work begins on the inside.

In this episode of Let’s Go Win, JM Ryerson sits down with Pauline to explore how trauma, resilience, nervous system regulation, and self-mastery shape the way we lead, build teams, and handle pressure.

From escaping Vietnam as a child to building the most awarded Vietnamese restaurant in the world, Pauline shares why calm leadership creates stronger teams, why rest is a competitive advantage, and why true success is built from the inside out.

Tune in to discover why mastering yourself may be the most powerful leadership strategy of all.

00:00 Meet Pauline Nguyen
00:21 Deep performance vs. high performance
01:00 Mastering the outer game and the inner game
01:40 Pauline’s leadership work with high-performing leaders
02:00 Red Lantern, team devotion, and business success
04:50 How trauma shaped Pauline’s drive
05:30 Escaping Vietnam and growing up in survival mode
07:14 Building the capacity to hold pressure
08:45 Breaking the cycle of anger and self-sabotage
10:46 Facing unresolved pain instead of running from it
12:01 Pauline’s first step: running away from home
15:16 Discipline, growth, and becoming a student of life
17:14 How Red Lantern built team devotion
19:31 Why devotion cannot be commanded
21:31 How the nervous system affects leadership
23:20 Red Lantern’s deeper mission
25:21 State over strategy: why calm leadership matters
28:08 Mindset, heart set, health set, and soul set
30:30 Building capacity — and learning to put it down
32:47 Why mindset alone is not enough
35:46 The journey from mind to heart
37:47 Your body is the boardroom
40:05 Pauline’s Triple S Method
42:13 Making sharper decisions under pressure
43:09 Why rest is a leadership tool
44:29 Pauline’s gift for the audience
48:10 JM’s closing thoughts with Pauline

To connect with Pauline Nguyen...
- Website: https://pauline-nguyen.com/
- Instagram: https://www.instagram.com/paulinenspeaks/
- LinkedIn: https://www.linkedin.com/in/paulinenguyenspeaks/
- Retreat: https://pauline-nguyen.com/from-fire-to-dawn/
PAULINE’S FREE GIFT - The Sovereign Leader Reset - If you're a founder or a leader who's mastered the outer game and knows the inner one is next, this is for you.
Go to Pauline's Instagram @PaulinenSpeaks - DM the word WIN or visit WIN.pauline-nguyen.com to grab the offer.

#PaulineNguyen #JMRyerson #LetsGoWin #Leadership #InnerGame #SelfMastery #CalmLeadership #DeepPerformance #PersonalGrowth #PodcastEpisode

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We have more health information than ever — so why are so many people still struggling?

In this episode of Let’s Go Win, JM Ryerson sits down with Dr. Anthony Balduzzi, founder of the Fit Father Project and Fit Mother Project, to talk about building health that actually lasts. Dr. Balduzzi shares why information alone is not enough, how busy parents and entrepreneurs can create sustainable health systems, and why nutrition, strength training, sleep, stress management, and simple daily anchors matter more than quick fixes.

They also discuss fasting, supplements like Vitamin D3 + K2, magnesium, creatine, and omega-3s, and why taking care of your body is one of the most important foundations for energy, focus, longevity, and a better life.

Visit Let’s Go Win: https://letsgowin.com/

Timestamp:

00:00 Meet Dr. Anthony Balduzzi
00:10 The story behind Fit Father and Fit Mother
03:31 Why we are more unhealthy despite more information
06:40 Why implementation matters more than information
08:30 Building health systems that last
12:17 Finding the right plan for your body
18:59 Why 30 minutes is better than doing nothing
22:43 Fasting as an accelerator for health and fat loss
24:53 Sacred time, lifestyle, and taking care of yourself
32:01 Why sleep is the first foundation
35:28 Dr. Balduzzi’s thoughts on GLP-1s and peptides
44:39 Top supplements for health and longevity
51:22 Where to connect with Dr. Anthony Balduzzi

#DrAnthonyBalduzzi #JMRyerson #LetsGoWin #FitFatherProject #FitMotherProject #HealthAndWellness #Longevity #HealthyLifestyle #Nutrition #Fitness #Supplements #Fasting #Mindset #PodcastEpisode

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Most entrepreneurs start a business for freedom — but too often, the business ends up running their life.

In this episode of Let’s Go Win, JM Ryerson sits down with Allison Maslan, a business owner of over 40 years who has built nine companies and helped mentor more than 150,000 founders and CEOs around the world. Allison shares why growing a business and scaling a business are not the same thing — and why so many founders hit the seven-figure ceiling because they do not have the structure, team, or systems to move forward.

Allison also opens up about the wake-up call that forced her to rethink leadership, delegation, and burnout. She shares practical insights on building a team-managed company, letting go of control, hiring better, and creating a vision that your team can truly rally behind.

This episode is for entrepreneurs, founders, CEOs, and business owners who want to scale without losing their health, freedom, or purpose.

Visit Let’s Go Win: https://letsgowin.com/

Timestamps

00:00 Meet Allison Maslan
00:15 Building nine companies and mentoring founders
01:17 The missing ingredient for entrepreneurs
02:07 Why growth and scale are not the same
04:48 Why passion matters when business gets hard
06:14 Entrepreneurship will call you to a higher level
08:45 Persistence, resourcefulness, and finding solutions
10:27 The biggest mistake founders make: not letting go
14:54 The five pillars of scaling
18:44 The leadership mistake that held Allison back
21:34 Why hiring a mentor changed everything
24:22 How to hire better using the Rule of Three
29:16 Finding the real gap in your business
31:11 How one founder tripled his business
34:09 How often leaders should communicate the vision
36:20 Strategy, energy, and exponential growth
40:32 Why Allison does this work
43:01 Allison’s trapeze story and facing fear
45:50 Where to connect with Allison

#AllisonMaslan #JMRyerson #LetsGoWin #ScaleWithoutBurnout #BusinessGrowth #Entrepreneurship #ScalingBusiness #Leadership #FounderLife #BusinessStrategy #BuildATeam #LetGoToGrow #PodcastEpisode #SuccessMindset

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What if the biggest thing holding you back is not your talent, your work ethic, or your goals — but the way your mind talks to you?

In this episode of Let’s Go Win, JM Ryerson sits down with Collin Henderson to talk about the inner game of success, self-worth, mindset training, and why so many high performers secretly tie their value to outcomes. Collin shares how anxiety, perfectionism, and pressure shaped his early life — and how vulnerability, coaching, and mental performance work helped him transform.

This conversation is a powerful reminder that winning is not just about the scoreboard. It is about learning how to control what you can control, fall in love with the process, and reset your mindset when life gets hard.

Collin also shares practical tools for leaders, parents, athletes, and high performers — including how to build better self-talk, create elite behaviors, and stop letting results define who you are.

00:00 Meet Collin Henderson
00:19 Why successful people can still feel unfulfilled
01:45 The hidden inner game behind high performance
03:09 Asking for help is a sign of strength
05:13 How your mindset is conditioned
06:30 Process over outcome
08:27 Are parents putting too much pressure on young athletes?
14:04 Building your MVP: mission, values, and purpose
18:34 Why chasing results can destroy confidence
23:22 Why every leader needs a clear philosophy
25:29 Average vs. elite behaviors
29:29 Always be in practice
31:34 What do you really want?
36:24 What to do when you are not okay
39:18 Are you living by design or by default?
42:19 Three ways to reset your mindset
46:38 Where to connect with Collin Henderson

#CollinHenderson #JMRyerson #LetsGoWin #YourMindIsLyingToYou #MindsetTraining #HighPerformance #ProcessOverOutcome #SelfWorth #MentalPerformance #InnerGame #Leadership #PersonalGrowth #SuccessMindset #PodcastEpisode

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What if the key to high performance is not doing more — but learning when to slow down?

In this episode of Let’s Go Win, JM Ryerson sits down with Jay Abbasi, speaker, coach, and host of Unstuck with Jay Abbasi, for a powerful conversation about pressure, performance, leadership, and presence. Jay shares why so many people today are overwhelmed by constant notifications, endless tasks, and the pressure to keep up — and why the human brain was not designed to live in a constant state of “go, go, go.”

Jay also explains how leaders and high achievers can protect their time, create space for creative thinking, and perform at a high level without sacrificing their sanity. From putting your phone on silent, to blocking sacred time on your calendar, to practicing what he calls “mind freeness,” Jay offers practical tools for anyone trying to succeed without burning out.

You’ll also hear Jay’s lessons from Tesla, including how to pivot quickly, let go of the way things were, and create innovative solutions with a strong team. He also shares why great leadership requires patience, vulnerability, and the ability to pause and truly listen before rushing to fix everything.

If you are ambitious, overwhelmed, leading through change, or trying to build a better rhythm in life and business, this episode will challenge you to rethink what productivity, leadership, and success really mean.

Timestamps:

00:00 Meet Jay Abbasi
00:17 Performing at a high level without sacrificing your sanity
01:23 The biggest struggles people are facing right now
02:05 Why constant notifications are overwhelming us
03:52 JM on digital overload and needing a better rhythm
04:51 Why Jay keeps his phone silent 99.9% of the time
06:49 Scheduling sacred time and personal care
07:45 Protected calendar blocks and deep work
08:40 What “mind freeness” means
09:41 Why doing less can create better ideas
12:34 Walks, showers, and creative breakthroughs
13:46 The science behind boredom and creativity
16:38 Why your ideal sleep rhythm is personal
20:42 Breaking perfectionism with small habits
23:51 The leadership gap Jay is seeing today
25:00 A powerful leadership lesson from Tesla
27:51 Why listening is one of the most underrated leadership skills
29:23 Slowing down so you can accelerate
30:09 Lessons from Tesla: pivoting quickly and letting go
32:33 Why innovation is a team sport
35:42 How Jay connects with an audience
40:13 Detaching from outcomes and finding happiness now
42:27 Where to connect with Jay Abbasi

#JayAbbasi #JMRyerson #LetsGoWin #HighPerformance #BurnoutPrevention #Mindfulness #MindFreeness #Leadership #PersonalGrowth #Productivity #Presence #EmotionalIntelligence #WorkLifeBalance #TeslaLessons #PodcastEpisode #SuccessMindset #SelfAwareness #BusinessLeadership

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