Let's Keep Talking - Ontario Pharmaceutical Marketing Association

In Episode 1 we discussed “Taking advantage of this new norm to find some balance and peace in our personal lives”, in episode 2, we explored “What are the ground rules at Work and implications on Culture”. Now, considering the first 2 what a perfect way to wrap up the series than the customer experience? “What do our customers expect from us, what should we deliver” as well the opportunities for the future.

In Part 2 of our 3 part series “So we are living in a virtual world – what now”  we explore the impact of the opportunities of this virtual world on our work life and culture and see if we can establish some ground rules or at least get you thinking about it.

A 3 part episode series discussing how the next normal has evolved and the implication on our home lives and work life balance. Our work lives and impacts on culture as well the customers we serve.  What they will be expected from us moving forward.

In this episode, our host, Kevin Wilson, is joined by Jennifer Meldrum, President of the OPMA, speaking about the OPMA and the value they bring to Canadian Pharmaceutical Professionals in Canada, describing how the OPMA has evolved to serve its members over its life as well as throughout Covid-19.

In this episode, our host, Kevin Wilson, is joined by John Savoie Director of Sales at AstraZeneca and explores the physician personas that have evolved and what the Pharmaceutical Industry Sales and Marketing Teams needs to consider to best serve the evolving needs of the healthcare professional.

In this episode, our host, Kevin Wilson, is joined by Richard Borelli from IQVIA. IQVIA has been following the shifts and changes in the healthcare world throughout the pandemic and in this episode, Richard takes a look at Canadian HCPs and how the pandemic has shaped their behaviours and preferences.

If you have questions or comments on the topic or would like to know more about upcoming PodCasts or Webinar Events, please visit www.theopmaonline.org ...and “Let’s keep talking”!