It sure is interesting to see that so many businesses are up and running with good decent cashflow and sales but arent growing so much or so fast. Why can that be? In this podcast I touchbase on the topic of entrepreneurs and their approch to content for their brand. It's interesting to see that many have the idea and the execution plan in mind for their business but never pay attention to what their consumer is going to consume as an information that you are going to share via the website, Social media platforms, Google My Business Content and posts. Welcome emails, whitepapers, casestudies, client testimonials. Its not just for entrepreneurs but also for those who want to be someone influential or make an impact. Today's generation is all digital. Consumers are first consuming and making impression about you, your brand and services basis what they see on the net and other platforms out there. Content is the primary pillar to this and plays a pivotal role. There will soon come a time when, Editor-In-Chief will be there for each company and no one can mess around as that would be the guy responsible for you and your brand's contextual perception. Be ahead of the game.