Letters To My Friends

A Powerful Life Lesson From Obstacle Course Racing by Evan T. Cook

Everything Works. But Not Everything Works For You. by Evan T. Cook

Losing sucks. There's no other way to slice it. But it's not the losing piece that's important, it's what you do after that counts.

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Sometimes, at least at face value, that costs outweigh the benefits for a certain situation. What if we could shift our mindset and how we view that situation so that the value increases? I think we can.

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Maps lay out all of the twists and turns. A compass keeps us in the right direction. One will get you where you want to go. There other may not. Which will you choose?

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The same pursuit of excellence by who we traditionally view as an athlete is no different than the pursuit of excellence that we must all pursue in our own lives.

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Fifteen minutes is all we need to put our heads down with our hearts up and produce something that’s connected to our vision of what we want for ourselves. Fifteen minutes is all it takes to create something beautiful that keeps the momentum in your life rolling with all its might.

Fifteen minutes, really, is all we need. We just need to channel our love and our energy into whatever we’re doing.

I think you'll like this one. Enjoy!

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We don’t have to be great to start, but we have to start to be great.

The best part about greatness, excellence, high performance, and success? It’s a pursuit, not a destination. We don’t “get great” we “become great.”

And still, we don’t need to be the best to be great. We just have to be great. That’s it.

Be. Great.

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Be proud of the person you’re becoming by showing up and doing your work. Be proud of what happens when you put your head down. Be proud of what happens when you keep your heart up. Be proud of your ability to combine your focus and your passion.

Be proud knowing there is nothing in this world that can stop you.

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But what happens when we do get going, and then we stop?

What happens when that initial push begins to wear thin?

How do we sustain our motivation long enough to see this through?

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