The LaunchNotes Podcast | Product Management, Product Marketing, Product Ops

Letting engineers call the product shots with PostHog CEO James Hawkins


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Steve Klein (twitter.com/stevenklein) of LaunchNotes talks with James Hawkins (https://www.linkedin.com/in/j-hawkins/) of PostHog about how they found product market fit after pivoting several times and how they support 23,000 customers through a community without a dedicated support team. They also discuss tips for prioritizing roadmap items and the delicate balance of performance improvements and new functionality.


đź”— Links

  • James on LinkedIn: https://www.linkedin.com/in/j-hawkins/
  • James’ company: https://posthog.com/
  • 🚀Check out LaunchNotes: https://launchnotes.com
  • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
  • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
  • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
  • 📝 Show notes

    (00:00) - Introductions

    (01:02) - Advice for new CEOs

    (03:50) - Deciding to pivot

    (12:15) - Prioritizing roadmap items

    (21:10) - Supporting 23,000 customers without a dedicated support team

    (25:21) - Building an inbound sales engine

    (30:04) - Defining company vision

    (41:38) - Balancing performance improvements with new functionality

    ...more
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    The LaunchNotes Podcast | Product Management, Product Marketing, Product OpsBy LaunchNotes