If you have been in business for long enough, you can feel the difference between clients that want to work with you and those that feel that they need your services. When you are serving them from a place of need, you assume the role of saving them. They tend to eat up more of your time. They come with demands. They ask for discounts. They need salvation from themselves and have come to you to save them. These clients are going to hold you down from achieving 7-figures if you aren't careful. On the contrary, the clients that come from a place of desire also come from a place of choice, of seduction, of having agency over their choices. They get to choose working with you. You didn't force them to be sold on your services. You came from a place of strategy rather than salvation.

Many times as entrepreneurs we get into a role of feeling the need to sell to grow the business at any cost, even if that means that we are working with people that are not a good fit. The short term gain of increased revenue is lost when the new client has buyer's remorse. The agency ends up using precious time and energy on them. Things don't go smoothly on client fulfillment and eventually you feel as though they are to blame when in actuality the client was a bad fit from the beginning.

In order to get to where you need to go, you need a plan. With your goal in mind, understand the what, why and when, but remain adaptive with how it will get done.

Every time you lie, you are saying "I am afraid." Be a leader, not a coward. Be true to yourself. Stop lying to yourself and others. This goes for blatant lies and lies of omission. When you are true to yourself, you are free and you will find peace.

In the abundance of opportunities, it is easy to get overwhelmed, distracted, and get stuck working in one area of life, while neglecting others. In order to navigate through this situation, we must focus, limit the time spent doing certain activities, and we must find balance in our lives.

When you think about money, do you believe there is only so much to go around? And in order to get ahead, someone else must lose? If so, you are currently stuck in a scarcity mindset. Fortunately, there are other mindsets which expose you to a greater truth and offer you more freedom in life.

As a business owner, when risks and big decisions come your way, are you asking yourself the right questions?

It is important to recognize the areas of your life and business where you are weak. Then partner with people who are strong in those areas. These strategic partnerships make your life and business stronger and more well-rounded.

Undoubtedly, there is a time to delegate and automate processes out. But there is also a time to take a process in and have it transform you and your business. One of the most valuable aspects of having a coach or mentor is so they can show you when it is the time to find the most efficient way of doing things and when it is the time to fully take in a process. Some processes are meant to be completed by the business owner themselves, as the process transforms the business owner into a more competent leader.

We, as humans, were meant to work together to achieve similar goals. We were meant to connect and unify together to make our dreams come true. When we lean into each other and work as a team, we are much closer to getting what we truly want.