Customer experience is driving revenue and as our guest shares with us today; 75% of consumers prefer human interaction while 95% connect brand loyalty to customer experience and service. David Swift is the Senior Product Marketing Manager at Zenarate, whose AI Coach helps leading brands develop top-performing customer-facing teams through AI conversation simulation. Helping teams train and enhance the customer experience has boosted their organic growth and brand authority. David dives into their efforts to let the product do the selling with their product-led growth strategies and own efforts to enhance the online customer experience.