Alt Strategy

Leveraging Amazon, Meta, and Google: Comparing ROI and Audience Targeting for Ads


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Topics we are discussing:

1. Amazon ads in the BFSI category versus Meta and Google Ads

2. Shift towards ROI-driven KPIs and audience segmentation in advertising

3. Focusing on audience planning versus categorizing budgets as TV or digital

4. Impact measurement and challenges in OTT and connected TV campaigns

If you have any questions for us, ping us on Instagram https://www.instagram.com/the.altstrategy/ , or Linkedin https://www.linkedin.com/in/saurabhparmar/ and we will answer them in our bimonthly livestream.

Register for the upcoming Livestream to get your questions answered: https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7084905749427998720/  

And, if you have an urgent query, book a micro consultation (pay as you want) : https://topmate.io/saurabh_parmar/777018/pay  

Connect with me here: https://www.linkedin.com/in/saurabhparmar/ or check our testimonials: https://socialjuice.io/p/altstrategy-consultations/wall
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