Fit Growth Machine

Leveraging Your Community and Expanding From a Bike Manufacturer to a Content Generation Machine


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In this episode of the Fit Growth Machine Podcast, Brian Roisentul interviews Lou Lentine, the Founder and CEO of Echelon Fitness Multimedia, about the value of leveraging your community to build a thriving business. Lou talks about collaborating with other brands and celebrities, his strategies for driving traffic, growing sales, and retaining customers, and his advice on pivoting a business. Stay tuned.
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Fit Growth MachineBy Brian Roisentul