Healthy Hustle Spotlight

Lexington Bakes: Founder-Led Branding, Building Consumer Trust & the Road to Retail


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In this episode, Lex Evan, founder and CEO of Lexington Bakes, shares the journey of creating an eco-conscious luxury baked good brand. From self production to a focus on radical ingredient transparency, Lex discusses the challenges and triumphs of building a brand rooted in integrity and innovation. The conversation explores branding lessons from his experience in the beauty industry, the importance of hands-on involvement in branding, and the strategic decisions that have positioned Lexington Bakes for growth in the competitive food landscape.

If you're a founder, investor, or industry expert interested in joining us, please contact⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Ariana Korman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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Healthy Hustle SpotlightBy Ariana Korman