The global animal salt licks market demonstrates robust growth, having been valued at approximately USD 1.8 Billion in 2023. Projections indicate a substantial increase to USD 4 Billion by 2031, reflecting a Compound Annual Growth Rate (CAGR) of 10.41% over the forecast period of 2024-2031.21 Another market assessment corroborates this upward trend, estimating the global market at USD 1.5 Billion in 2025 with a projected growth to USD 2.3 Billion by 2033 at a CAGR of 5%.22
North America commands a significant portion of the global animal nutrition market, with the United States emerging as a dominant force within the regional landscape.23 The broader U.S. salt market, which encompasses industrial and road salt applications in addition to animal use, was valued at USD 4.12 billion in 2023 and is anticipated to expand to USD 4.91 billion by 2032, exhibiting a CAGR of 2.0%.25 This broader context clarifies that the animal salt lick segment represents a distinct and rapidly expanding niche within the larger salt industry.
In Canada, the overall mineral supplements market, which includes various animal supplements, is projected to reach US$ 712.9 million by 2030, demonstrating a CAGR of 5.8% from 2024 to 2030.26 Similarly, the Canadian pet nutraceuticals market, where vitamins and minerals constitute the largest ingredient segment, is expected to reach US$ 271.4 million by 2030, also growing at a CAGR of 5.8%.27
The projected growth rate for the global animal salt licks market (10.41% CAGR) is notably higher than that of the overall U.S. salt market (2.0% CAGR). This disparity indicates that the animal nutrition sector, particularly within the mineral and salt lick category, is a high-growth area. This accelerated expansion is primarily driven by specialized needs within animal care rather than general commodity demand. For e-commerce businesses, this divergence in growth rates suggests that strategic efforts should be concentrated on the animal nutrition segment, as it offers more dynamic and promising opportunities for market penetration and expansion compared to the broader, more mature salt market.
