There’s no denying that social media has become the go-to way to connect, and the food blog industry is no exception. As a foodie, I love to check out content from my favorite food creators every chance I get! During my lunch break, I’ll often pull up cooking videos on YouTube. When I’m waiting for my dog to finish with her vet appointment, I’ll scroll through food blogger Instagram reels, saving any yummy recipe videos that catch my eye. With so much potential reach on these social platforms, it’s easy to doubt if food blog websites are still relevant. But ignoring your website is a missed opportunity to enhance your community’s experience with your content. Let me explain why.

- Blog with full shownotes & links mentioned: https://mayapalmerdesigns.com/2022/10/19/are-food-blog-websites-still-relevant/

Connect with Maya

- Website: https://mayapalmerdesigns.com/

- Instagram: https://www.instagram.com/mayapalmerdesigns/

In this episode, Hayley Trejo joins me on the show to chat about the current landscape of social media (especially Instagram)! She shares her experiences working as a social media manager. We also chat about how to deal with the frustrations that many online business owners have been feeling lately due to changes with the platform. Hayley shares how you can create content that you're passionate about, while working with the algorithm.

I also loved Hayley's business tip about creating a strategy call offer for clients who aren't yet ready to book your full services! So be sure to listen out for that part!

- Blog post with full show notes: https://mayapalmerdesigns.com/2022/10/12/creating-an-instagram-content-strategy-that-works-for-you/

CONNECT WITH HAYLEY

Social Media Management:

Personal Brand:

CONNECT WITH MAYA

I don't have a TikTok, but I hear about what's popular all the time! Most of my favorite creators to follow on other platforms like YouTube and Instagram get topic inspiration from TikTok. The other day, I even saw a cheese brand turn a popular TikTok recipe into a video pin for Pinterest! In this episode, I chat about my observations on TikTok content carrying over to other platforms, and how you can get content inspiration for your business!

- Blog Version of Shownotes: https://mayapalmerdesigns.com/2022/10/05/how-tiktok-is-influencing-content-on-other-platforms/

Connect with Maya:

- Instagram: https://www.instagram.com/mayapalmerdesigns/

- Website: https://mayapalmerdesigns.com/

Have you ever used Instacart?! I'm new to it, but there's something so satisfying about being able to browse your grocery store's inventory from your phone, make your selections, and then have your order conveniently delivered to your door. Recently, I had two amazing Instacart shopping experiences that got me thinking...can we apply this to our creative businesses? Tune in to hear what two Instacart shoppers taught me about customer service!

Want to give Instacart a try? Use my code MPALMER166D8 to get $20 off your first order!

Connect with Maya:

- Website: https://mayapalmerdesigns.com/

- Instagram: https://www.instagram.com/mayapalmerdesigns/

In this short and sweet solo episode, I'm sharing candidly about how embracing a mindset of choosing to believe in what's possible can help us reach our goals. Recently, I hit a big revenue goal in my business - despite not having the "perfect scenario" of everything that I thought I would need in place to achieve it. Let's chat about learning to let go of the perfectionism, self-doubt, and other mindset blocks that can so often hold us back!

- Blog with shownotes: https://mayapalmerdesigns.com/2022/09/14/business-goals-encouragement/

Connect with Maya:

- Instagram: @mayapalmerdesigns

- Website: https://mayapalmerdesigns.com/

Enjoying the podcast? It'd mean so much to me if you would leave a rating and review on Apple Podcasts! You can also share it with a friend. This helps the podcast reach more people who might enjoy it, too!

Running a business as a solopreneur can be so exciting and fulfilling. But it does make it harder to experience time-freedom, since the business is depending on us to run and generate revenue. That's why Tasha Booth teaches service providers how to scale to an agency model. In this fun episode of the podcast, Tasha and I chat about what it's like to shift into a CEO role and start building an agency! Get ready for some mindset shifts and tactical steps that you can apply in your business!

Meet the Guest: Tasha Booth

Tasha began her journey in the online business space five years ago as a virtual assistant when she decided she was tired of living an ‘ordinary’ life on someone else’s terms. As her business grew, so did her commitment to helping others figure out how to make the life they craved reality.

Now, whether she’s leading her team of 20+ to support established coaches and course creators as the Founder and CEO of The Launch Guild agency, coaching virtual support professionals as they start and scale their own business, or hosting the ‘How She Did That’ podcast for VAs, OBMs, and project managers, Tasha is always helping other entrepreneurs live more fully in their zone of genius.

Blog Post with Full Shownotes: https://mayapalmerdesigns.com/2022/09/07/tasha-booth/

Connect with Tasha:

- Instagram: @thetashabooth and @thelaunchguild

- Websites: https://www.tashabooth.com/ (coaching), https://thelaunchguild.com/ (agency with launch services)

- 'How She Did That' Podcast: https://www.tashabooth.com/podcast

Connect with Maya: 

- Instagram: @mayapalmerdesigns

- Website: https://mayapalmerdesigns.com/

As creatives, many of us have a tendency to be purpose-driven. This often leads to not wanting to sell our services and products because it feels "too salesy" or "sleazy." In this episode of the podcast, copywriter Grace Griffith shares how we can create messaging that actually feels good and converts to sales by meeting our audiences with empathy.

Grace Griffith is a copywriter and messaging strategist for coaches, consultants, and course-creators. She specializes in crafting messaging that builds trust  - leading to more engagement, connection, and conversions for her clients. Grace believes marketing should be grounded in empathy and that good listening is what causes businesses to stand out. When Grace isn’t writing copy or studying data, you’ll find her reading fiction or business development books, practicing yoga, or traveling with her husband and three-year old.

Blog with Full Shownotes: https://mayapalmerdesigns.com/2022/08/31/empathy-driven-marketing-explained-with-grace-griffith/

Connect with Grace:

- Instagram: https://www.instagram.com/gracemariegriffith/

- Website: https://www.gracemariegriffith.com/

Connect with Maya:

- Instagram: https://www.instagram.com/mayapalmerdesigns/

- Website: https://mayapalmerdesigns.com/

In this episode, Lauren Cunningham is sharing her inspiring story of how navigating a life-altering health diagnosis led her to entrepreneurship. After facing setbacks due to her health, Lauren is now an integrative health coach who uses her experiences to help others. We talk about how to cope during difficult seasons, and figuring out what you want to do next. If you're going through a difficult, unexpected season in life, I hope this episode encourages you!

- Blog with Full Shownotes: https://mayapalmerdesigns.com/2022/08/24/lauren-cunnigham/

Meet the Guest

Lauren Cunningham is a recipe developer, certified integrative nutrition health coach, and podcast host. She develops recipes for fitness apps, health communities, and her own blog. Lauren believes that health is more than just what a person eats. When she is not in the kitchen, she is coaching women through the holistic way of life. Her latest venture is her podcast, So Can I. She interviews women about their businesses and lives, and hopes that her listeners leave each episode thinking, “If she can do it, So Can I.”

Connect with Lauren!

- Website: https://laurencunningham.co/

- Instagram: https://www.instagram.com/laur_cunningham/

- Podcast: https://laurencunningham.co/so-can-i-podcast/

Connect with Maya!

- Website: https://mayapalmerdesigns.com/

- Instagram: https://www.instagram.com/mayapalmerdesigns/

The podcast is back! In this episode, I'm sharing what I learned from being in a season of doing less, and sharing tips for you if you want to take more time off from your business! 

- Blog with Full Show Notes: https://mayapalmerdesigns.com/2022/08/03/taking-time-off/

Connect with Maya:

- Website: https://mayapalmerdesigns.com/

- Instagram: https://www.instagram.com/mayapalmerdesigns/

Episodes Mentioned: 

- 02. Embracing the Hygge Lifestyle with Ida: https://mayapalmerdesigns.com/2022/01/05/ida-winstead/

- 05. How to Recognize and Shift from Self-Improvement Burnout with Lea: https://mayapalmerdesigns.com/2022/01/19/lea-lester/ 

The podcast is on summer break! For June and July, I'll be releasing shorter mini-episodes focused on revisiting key topics from past interviews. There will be actionable takeaways for you to dive deep into so that you can apply what you've learned to your business and life.

In this deep dive, let's chat about passive income - the idea of creating something once and then being able to make money from it over and over again. It can feel like a shiny object that isn’t actually attainable sometimes. It’s easy to not try because we don’t know where to start. While a lot of options aren’t truly passive (semi-passive might be a better word, because they still need some attention from you after creation), I love how Jessica shares tangible examples of just how easy (and fun) it can be to create passive income that meets your clients’ needs. Specifically, these examples are for web designers and copywriters, but feel free to still take inspiration if you’re in a different industry. These ideas got me excited, I hope you love them too!

- Blog with Full Shownotes: https://mayapalmerdesigns.com/2022/07/27/summer-deep-dive-9/

- Episode 17 with Jessica: https://podcasts.apple.com/us/podcast/life-beyond-business/id1596817584?i=1000557467437