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Welcome back to the Grow Ensemble Podcast. In today’s episode we speak with Jessica Kellner, one of the four cofounders of BARK Media, a B corporation located in Lawrence, Kansas. The BARK Media folks help impact driven brands craft their content strategies to help share their unique mission. Jessica shares a list of valuable insights in today’s episode.
At the highest level, she’s going to talk about marketing not just being a means of turning some specific metrics that you want to see, but rather an opportunity, almost an obligation to build a relationship with a community around your brand and company.
She talks about fundamentals that you’re going to need to hit to execute on an effective communication and marketing plan and as well, she’s going to talk about the importance of collaborating with other folks in your space and industry, and also in the social enterprise sphere. So stay tuned for an incredible conversation and episode with Jessica Kellner of BARK Media.
In today’s episode of The Grow Ensemble Podcast, we are joined by Henry Marshall from Canniloq, a company specializing in creating high end stash containers for the safe consumption of cannabis. As a relatively new venture, Canniloq is starting to make inroads into the burgeoning market as marijuana is steadily becoming more widely legal in the US.
We hear from Henry about the early stages of establishing the company and product and his priorities in this regard, as well as his initial experiences of the industry at large. Henry talks to us about networking and partnerships and some of the marketing strategies they have already implemented to get their name out there. From there the conversation turns to the more socially impactful side of the company, something that seems integral to the way they do business and envision the future. The Unloq the Truth Campaign that Canniloq is spearheading is dedicated to raising awareness, support, and resources for those who have suffered at the hands of antiquated and skewed drugs laws. This means job creation, educational events and more for ex-convicts and a plethora of initiatives to introduce the new found capital of the legal cannabis industry back towards those who suffered before it was regulated in this way.
For a fascinating business and ethical discussion be sure to listen in!
Today we are chatting with Adrianne Chandra-Huff from Bodhi Surf + Yoga, a socially and environmentally focused holiday lodge in Costa Rica. Adrianne gives us a great look at the company, how they started and the lessons that are taking forward into the future.
She shares some of her insights and beliefs around the role of such a business and its relationship to its surroundings and community. We get in the guests’ experience, communication, the facilities, and sustainable growth for this type of business. For Adrianne, the experience is really focused on learning about yoga and surfing, Costa Rica and getting a glimpse into another way of life. The three key takeaways from our discussion are how to leverage the unique opportunity available to the tourist and hospitality industry in extending a guest’s experience, how to exceed their expectations and the best ways to give back and make an impact with a business. For a great chat about a wonderful company and its initiatives, be sure to tune in!
Full show notes at: https://growensemble.com/bodhi-surf-yoga-adrianne-chandra-huff
Casey Ames is the founder of Harkla, a company that creates products to support those living with special needs. The product lines include weighted blankets, sensory swings and lap pads. Casey founded Harkla in 2015 after he saw a gap in knowledge and quality for special needs resources. So he set out to build a company dedicated to helping families and children through exceptional, high-quality products with a goal of relaxing, relieving, or creating joy in a family's special needs journey. Inside this episode, Casey shares a ton of valuable insights in our conversation, including Harkla’s unique work styles and team, being completely remote in a results-only focused organization. He also talks about the strategies and tactics that have led to surpassing $1 million in revenue in under three years times and of course, he shares more on Harkla’s impact and what they are doing to give back beyond just the products that they are creating to support the special needs community that is supporting them in return. For a fascinating conversation, stay tuned to today’s episode!
Full show notes at https://growensemble.com/harkla-casey-ames/
From the publisher's feed
Life Ensemble is a podcast about the art of living and working sustainably—challenging what we think that means and pushing the boundaries of what’s possible.
Hosted by…
Through deep-dive interviews, essays, and thought-provoking analysis, Life Ensemble helps us see the connections—between people, place, and purpose—so that together, we can construct a more inspiring, energizing, and achievable vision for the future.
If you’re someone who cares about sustainability, equity, and doing work that serves, this show isn’t here to change what you value. It’s here to help you see the world—and what’s possible—differently.