Life On The Edge

To watch the print pieces we talk about in the episode come to life, click here.

Lighting up print marketing with augmented reality (AR) is a game-changer—and the experience it creates is unmatched.  

Listen in to find out:

• How we incorporated AR into business cards and posters for the Army National Guard
• Benefits of adding AR to your printed materials 
• What makes volumetric video unique
• Benefits of "web AR" to clients and users alike

About Life on the Edge

In “Life on the Edge” (a.k.a. "Not a Podcast"), you’re invited behind the curtain to meet our people, explore our space and check out our product.

You’ll get insight into where our pennies come from, see how we live out our core principles and sit in on our process for creating websites, video, signage, engaging marketing, immersive reality experiences, and more.

This is Life on the Edge... and we wouldn't have it any other way.

Back in 2014, West Edge was an ember of an idea, ignited by the excitement of establishing a new vibe around what a marketing agency could be. 

Today, we’re bringing in West Edge OGs Chad and Barbara to help fill in the blanks between then and now, including:

• The initial idea behind “Collective” and how that’s evolved 
• What it was like in the early days 
• How we’ve evolved into helping like-minded companies evolve and grow
• Why we’re dropping “Collective” going forward 
• A deep-dive into West Edge’s founding principles and values, including expanding into XR

To see the full video of this episode, click here. 

About Life on the Edge

In “Life on the Edge” (a.k.a. "Not a Podcast"), you’re invited behind the curtain to meet our people, explore our space and check out our product.

You’ll get insight into where our pennies come from, see how we live out our core principles and sit in on our process for creating websites, video, signage, engaging marketing, immersive reality experiences, and more.

This is Life on the Edge... and we wouldn't have it any other way.

As you might’ve guessed from the name, this episode does its best work in video form. (You’ll find that link below.) 

However, there’s still plenty of great info to take in while you’re here, including:

• Why we moved 
• The history of the space we’re renovating and moving into
• Unique ways we’re blending old with new 
• How we’re bringing our core values to life within the space

When you’re ready to come take a look around… the tour starts here. 

About Life on the Edge

In “Life on the Edge” (a.k.a. "Not a Podcast"), you’re invited behind the curtain to meet our people, explore our space and check out our product.

You’ll get insight into where our pennies come from, see how we live out our core principles and sit in on our process for creating websites, video, signage, engaging marketing, immersive reality experiences, and more.

This is Life on the Edge... and we wouldn't have it any other way.

We’re new to this—but not to marketing.

We’re West Edge, established in 2015 and serving clients from our home base in the West Edge District of Cheyenne, Wyoming.

As an agency, we inspire brands to achieve breakthrough success using immersive marketing and technology. Our clients trust us to create memorable brand experiences, and they love our different approach to conversions.

In “Life on the Edge,” you’re invited behind the curtain to meet our people, explore our space and check out our product. You’ll get insight into where our pennies come from, see how we live out our core principles and sit in on our process for creating immersive reality experiences, websites, video, signage, and more.

This is Life on the Edge…. and we wouldn’t have it any other way.

To see the full video of this episode, click here.