Potatoes are in the upper echelon in importance to the world’s diet, yet many have little idea of what it takes to get them from farm to French fry. 

Dustin Begovich intends to change that. 

The Idaho Studio filmmaker is nearly complete capturing two years’ worth of footage, and he soon shift to editing the interviews and activity. The documentary film, SPUDS, should have its first airings in 2025, and Redox is a sponsor. 

“It is important that I’m reaching the consumer at their level and walking alongside them,” he said. “I want to bring them into agriculture and farming and help them understand it from more of a layperson’s perspective. … As much as this is a large project for the industry to make sure that their story is out there, it’s coming from a perspective of your average person that’s never thought ‘where the heck did that potato come from?’ 

Find out more about Dustin’s film and follow how it progresses at https://spudsmovie.com.