JD Gershbein, a LinkedIn specialist, shares insights on leveraging LinkedIn for business development and personal branding. He emphasizes the importance of building a strong LinkedIn profile and engaging with others authentically. JD also discusses the role of improv in business and the challenges of balancing multiple business focuses. He shares his perspective on LinkedIn Live and the impact of AI-generated content on authenticity. In this conversation, JD discusses the importance of content curation and personal branding. He emphasizes the value of curating content that is relevant and valuable to his audience, and how it helps establish his expertise and credibility. JD also highlights the need for content creators to acknowledge when they receive help and suggestions from others. The conversation concludes with a discussion on how to connect with JD on LinkedIn.

Takeaways
Building a strong LinkedIn profile is essential for making an impact in your career and attracting opportunities.

• Engaging with others authentically and focusing on their needs rather than selling yourself too soon is key to building meaningful relationships on LinkedIn.
• Improv skills can be valuable in business, helping with critical thinking, adaptability, and extending conversations.
• When transitioning from corporate to entrepreneurship, it's important to build relationships, create a strong LinkedIn profile, and be prepared for a gradual transition.
• LinkedIn Live can be a valuable tool for brand awareness and engaging with your audience, but it requires time and effort to build an audience and make an impact.
• AI-generated content may pose challenges to authenticity, and it's important to maintain genuine human connections and provide proper attribution for ideas and insights.

Chapters

00:00
Introduction to JD Gershbein

03:44
Getting Started on LinkedIn

08:17
Building a LinkedIn Strategy

15:34
Avoiding Common LinkedIn Mistakes

17:20
The Role of Improv in Business

22:33
Balancing Multiple Business Focuses

25:28
Transitioning from Corporate to Entrepreneurship

31:35
The Importance of Conversational Skill

34:20
The Impact of LinkedIn Live

40:20
The Rise of AI-generated Content

45:09
Content Curation and Personal Branding

46:00
Connecting with JD on LinkedIn

Connect with JD
https://www.linkedin.com/in/jdgershbein
https://twitter.com/jdgershbein
https://jdgershbein.com/