Discover how LinkedIn and WARC are set to unlock the multi-billion promise of B2B marketing. Mimi Turner and Paul Stringer present groundbreaking new research revealing the latest B2B marketing trends, insights, and strategies that are reshaping the industry. Learn how top brands are leveraging LinkedIn to drive growth, engagement, and ROI, and get a preview of the B2B companion piece to "The Right Way to Build Your Brand."

Speakers:

• Mimi Turner, Head of EMEA & LATAM, LinkedIn
• Paul Stringer, Managing Editor, Research & Insights, WARC

Take Aways:

1. Insights from new B2B marketing research.
2. Strategies for leveraging LinkedIn in B2B marketing.
3. Trends and best practices driving B2B growth and engagement.

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