In this episode, Sammy Isaiah, co-founder of Discount Kit, shares insights into Shopify app development, the evolution of Shopify POS, and the innovative Discount Kit Live platform.

Discover how these tools are transforming e-commerce experiences for developers and merchants alike.

Keep up with the latest in Shopify Development News

Subscribe to the Liquid Weekly Newsletter -https://liquidweekly.com/

Support Heroes

For more information about the sponsor of this episode, Support Heroes, check out: http://thesupportheroes.com

Timestamps

00:00 Discount Kit Live: Enhancing User Experience

06:29 The Role of Agencies and Developers in Shopify

09:37 Technical Insights on Discount Management

12:15 Future Prospects and Community Engagement

15:25 Building the Foundation for User Experience

18:36 Innovations in Cart Functionality

21:52 Data Management Challenges

22:58 Exploring Shopify Functions

27:52 Transitioning to Point of Sale (POS) Development

45:15 The Birth of Pause Cues

47:33 Exploring the Functionality of Pause Cues

50:26 The Impact of POS on Merchants

52:25 The Developer Experience with Shopify POS

56:24 Updates and Changes in Discount Kit

59:25 Changelog Highlights and Community Feedback

01:04:17 Picks of the Week and Closing Thoughts

Find Sammy Online

Twitter - https://x.com/sammyIsseyegh

LinkedIn - https://linkedin.com/in/sammyIsseyegh

Shopify App Store - https://apps.shopify.com/discount-kit

Dev Changelog

- Legacy customer accounts are now deprecated - https://shopify.dev/changelog/legacy-customer-accounts-are-deprecated

- New APIs to read and write shipping options in delivery profile - https://shopify.dev/changelog/new-apis-to-read-and-write-shipping-options-in-delivery-profile

- Manage dev previews on your dev store without leaving admin - https://shopify.dev/changelog/manage-dev-previews-on-your-dev-store-without-leaving-admin

- JSON metafield values limited to 128KB - https://shopify.dev/changelog/reduced-metafield-value-sizes

- Shopify Dev Forums discussion: https://community.shopify.dev/t/metafield-values-limited-to-16kb/29775/39

- Bare query strings no longer bust the cache for assets - https://shopify.dev/changelog/bare-query-strings-no-longer-bust-the-cache-for-assets

- Enhanced discounts support in the Shopify Functions Cart - https://shopify.dev/changelog/enhanced-discounts-support-in-the-shopify-functions-cart

- New analyticsQueryable capability for Metafield Definitions - https://shopify.dev/changelog/new-analyticsqueryable-capability-for-metafield-definitions

Picks of the Week

Taylor - Resend https://resend.com/

Karl - Ghostty - https://ghostty.org/

Sammy - Greptile - https://www.greptile.com/

Resources

Shopify Developer Documentation -https://shopify.dev/

Discount Kit App - https://apps.shopify.com/discount-kit

Shopify POS Development Resources - https://shopify.dev/docs/pos

Shopify Functions GitHub Repository - https://github.com/Shopify/shopify-function-template

Shopify WebAssembly API - https://shopify.dev/api/wasm

Reptile AI Code Review Tool - https://reptile.ai/

Ghosty Terminal Emulator - https://ghosty.app/

Key Topics

Shopify app development evolution

Introduction of Discount Kit Live platform

Shopify POS advancements and developer tools

Impact of Shopify updates on merchants and developersStrategies for building scalable Shopify apps

SEO KeywordsShopify, Shopify POS, Discount Kit, Shopify apps, e-commerce, app development, Shopify functions, POS development, discount management, Shopify updates

In this episode, Karl and Taylor sit down with Scott Austin, owner of the San Diego-based Shopify agency Jade Puma. Scott shares his journey from previous career at Microsoft to building an agency that thrives on efficiency, radical honesty, and zero red tape.

We dig into Scott's unique agency model. He strictly bills hourly in arrears, refuses to do fixed-bid contracts or scopes of work, and only works directly with decision-makers. Scott also breaks down his content marketing strategy via his own show, the Shopify Solutions Podcast, and explains how he standardizes client builds using custom apps and themes.

Episode Highlights

• The "Leaf in a Stream" Philosophy: Scott discusses his self-awareness as a business owner and why avoiding bureaucracy makes him highly effective.
• Hourly Billing & No Contracts: Scott completely abandoned fixed-price projects and scopes of work to eliminate scope creep. He notes that this decision doubled his revenue.
• Standardizing Processes: Standardizing on specific themes and building custom internal apps saves hours of development time per store.
• The Truth About AI: Scott views artificial intelligence as a powerful daily tool. However, he emphasizes that it currently possesses "zero intelligence" and is not a threat to his job.

Find Scott Online

• Email: [email protected]
• Website: https://jadepuma.com
• Podcast: https://www.shopifysolutionspodcast.com

Timestamps

00:00 - Introduction
03:50 - Scott's Origin Story: From Microsoft to Shopify
11:50 - Defining Freelance vs. Agency
16:50 - Why Small Agencies and Direct Decision-Makers Win
22:00 - Content Marketing & The Shopify Solutions Podcast
30:00 - Scott's Perspective on AI and the Future of Tech
35:35 - Agency Best Practices & Tool Standardization
42:40 - Pricing Strategy: Hourly Billing in Arrears
50:15 - Dev Changelog Highlights
54:15 - Picks of the Week

Dev Changelog

• [action required] Reduced metafield value sizes - https://shopify.dev/changelog/reduced-metafield-value-sizes
• Use the Admin API and bulk operations in Shopify CLI - https://shopify.dev/changelog/use-the-admin-api-and-bulk-operations-in-shopify-cli
• Improved app logs and monitoring - https://shopify.dev/changelog/improved-app-logs-and-monitoring
• Shopify-account web component for storefronts - https://shopify.dev/changelog/shopify-account-web-component-for-storefronts
• Webhook subscriptions now support a name field for identification - https://shopify.dev/changelog/webhook-subscriptions-now-support-a-name-field-for-identification

Picks of the Week

• Karl: The sci-fi movie "Good Luck, Have Fun, Don't Die" - https://www.imdb.com/title/tt1341338/
• Scott: Metaobject Pages, a feature from 2023 that simplifies dynamic page building and content sorting - https://help.shopify.com/en/manual/custom-data/metaobjects/connecting-to-your-online-store/webpages
• Taylor: Cloudflare Workers, which are proving highly effective for small projects and AI integrations - https://workers.cloudflare.com/

Stay Connected

Subscribe to Liquid Weekly for more expert insights: https://liquidweekly.com/

In this episode of the Liquid Weekly Podcast, Karl Meisterheim and Taylor Page talk with Shopify partner Brendan Quigley (founder of Three Acres) about building a sustainable solo business. Brendan shares his path into Shopify development, lessons from freelancing, and practical financial strategies—including YNAB and Profit First—to create more control and stability.

They also discuss moving from one-off projects to retainer/membership models for predictable income, strengthening long-term client relationships, setting clear expectations, scaling thoughtfully, and managing time well. The episode wraps with Brendan’s perspective on selling expertise, improving productivity, and protecting work-life balance.

*Support Heroes*For more information about the sponsor of this episode, Support Heroes, check out: http://thesupportheroes.com/?utm_source=liquid_weekly&utm_medium=podcast&utm_campaign=sponsorships

Timestamps

00:00 Exploring Money and Business

02:21 Brendan's Journey into Shopify Development

04:37 The Journey of Freelancing

06:40 Building a Business in E-commerce

09:09 The Power of Automation and Scripting

15:23 Understanding Finances as a Solopreneur

27:12 Implementing Profit First for Business Success

29:44 Membership Models and Client Relationships

36:05 Understanding Project Tiers and Workflows

38:47 The Importance of Time Management in Client Projects

39:48 Building Relationships with Clients

43:35 Scaling Your Business Effectively

47:22 Utilization Rates and Work-Life Balance

52:51 Transitioning to the Changelog and New Developments

01:07:06 LW podcast intro video.mp4

Dev Changelog

• All changelog updates are posts on the forum - https://community.shopify.dev/c/changelog/28 

• Shop Minis January 2026 update - https://shopify.dev/changelog/shop-minis-january-2026-update 

• Automatically copy cart metafields to orders at checkout completion - https://shopify.dev/changelog/automatically-copy-cart-metafields-to-orders-at-checkout-completion 

• New: Persist cart metafields to orders with `cartToOrderCopyable` - https://community.shopify.dev/t/new-persist-cart-metafields-to-orders-with-carttoordercopyable/29264 

• Increasing the app block limit to 30 for theme app extensions - https://shopify.dev/changelog/increasing-the-app-block-limit-to-30-for-theme-app-extensions 

Picks of the Week

Karl - Quest Protein Chips

Taylor - Waste King L-8000 1HP Garbage disposal affiliate link https://amzn.to/45OnoIK

Brendan - YNAB - https://www.ynab.com and Raspberry Pi + Pihole - http://pishop.us/ or https://pishop.ca/ AND https://pi-hole.net/

SEO Keywords

Liquid Weekly Podcast, Shopify, Brendan Quigley, finances, budgeting, solopreneur, Profit First, YNAB, development, entrepreneurship, business model, membership, client relationships, pricing, freelancing, productivity, time management, scaling, services, deliverables

Subscribe to Liquid Weekly

Don't miss out on expert insights and tips—subscribe to Liquid Weekly for more content like this: https://liquidweekly.com/

In this episode of the Liquid Weekly Podcast, hosts Karl Meisterheim and Taylor Page recap Taylor's trip to New York City for the exclusive Shopify Winter Editions meetup. They break down the "Agentic Commerce" hype, the realities of the new Universal Commerce Protocol (UCP), and why the best way to optimize for AI is actually just using Standard Category Metafields.

The episode features on-the-ground interviews with key Shopify staff members, including Liam Griffin, Darius (Senior Product Lead, Dev Platform), and Eitan (Shopify Flow team), offering deep dives into the new developer tools, Shop Minis, and the future of Shopify Flow.

Interviews & Highlights

• Liam Griffin: Discusses the Model Context Protocol (MCP) for developers, using AI for mundane tasks like REST-to-GraphQL migration, and the "Pokemon generation" explosion of Shop Minis (including a virtual sommelier!).
• Darius: Breaks down the Universal Commerce Protocol (UCP), how the Catalog API works with agents, and why "Agentic Engine Optimization" isn't about hacks—it's about clean data and taxonomy.
• Eitan: Covers the "Flow 3.0" feel with new Sidekick-generated workflows, the highly anticipated testing layer, and moving toward declarative UIs.

Timestamps

00:00 Introduction, Stickers, and Winter Storm Stories
06:40 Taylor’s NYC Editions Trip Recap
20:45 Key Takeaways: Agentic Commerce & UCP Realities
31:00 Live Demo: Shopify Flow Sidekick Generation & Testing Layer
38:30 Developer Tip: Running Queries from Dev Docs in GraphiQL
43:00 Interview: Liam Griffin (Dev MCP, Shop Minis, Dev Forums)
55:20 Interview: Darius (Universal Commerce Protocol, Metaobject Limits, Catalog API)
01:07:50 Interview: Eitan (Shopify Flow Updates)
01:20:30 Dev Changelog Highlights
01:25:00 Picks of the Week

Dev Changelog

• New article list input settings for themes: Link
• Migrate metafields with Shopify App Import custom data definitions: Link
• [Action Required] Shop Minis development now requires partner account permissions: Link
• [Action Required] Standardization of asset_url version params: Link
• Shopify App extensions now support Admin and Theme App Extensions: Link
• [Action Required] Ensuring POS UI extension stability by hardening callback handling: Link

Picks of the Week

• Karl: MagiQuest at Great Wolf Lodge – An interactive live-action game that turns the water park lodge into a questing adventure.
• Taylor: DJI Mic 3 – Wireless microphones that offer professional audio quality and ease of use for field recordings and interviews.

Sign Up for Liquid Weekly
Don't miss out on expert insights and tips—subscribe to Liquid Weekly for more content like this: https://liquidweekly.com/

In this episode of the Liquid Weekly Podcast, hosts Karl Meisterheim and Taylor Page welcome Simon Barnes, the Head of Developer Relations at Mantle.

The conversation kicks off with Simon's journey into Shopify development. He shares his early experiences with web development, the evolution of his career, and how he transitioned from agency work to his current role at Mantle. The discussion highlights the importance of community and collaboration in the developer ecosystem, particularly in the context of building Shopify apps and the unique features of Mantle's platform.

The trio discusses the potential for app developers to leverage Mantle's tools to enhance their applications and improve user experience. They also touch on the upcoming Seismic Volume 3 release, which promises exciting new features for developers. The episode wraps up with personal picks of the week, showcasing a mix of technology, nostalgia, and travel recommendations.

Support Heroes

For more information about the sponsor of this episode, Support Heroes, check out: http://thesupportheroes.com/?utm_source=liquid_weekly&utm_medium=podcast&utm_campaign=sponsorships

Find Simon Barnes Online

X - https://x.com/sb18281

LinkedIn - http://linkedin.com/in/simonbarnesnz

Timestamps

00:00 Introduction and Setup

01:03 Welcoming Simon Barnes

04:57 Simon’s Origin Story in Development

07:56 Transition to Shopify and App Development

08:36 The Evolution of Mantle and Its Offerings

14:26 Developer Relations and Community Engagement

19:56 Exciting Developments in Mantle's Ecosystem

26:27 The Future of Elements and Developer Opportunities

33:07 Building for the Mantle Ecosystem

39:51 Navigating App Development with Mantle

45:52 Building on Existing Features

48:20 Upcoming Events and Community Engagement

49:44 Insights from the Change Log

56:22 Picks of the Week

Resources

Mantle Seismic Volume 3 - https://rebrand.ly/seismic-3

Mantle Elements - https://coreapi.heymantle.dev/reference/getting-access

Mantle on X - https://x.com/heymantle

Mantle Discord - https://discord.gg/BBWjX3UDcH

Dev Changelog

* Subscription billing attempts throttling - https://shopify.dev/changelog/subscription-billing-attempts-throttling

* Introducing the orders/link_requested webhook topic - https://shopify.dev/changelog/introducing-the-orderslinkrequested-webhook-topic

* [action required] Deprecation of Shop.billingAddress in favor of Shop.shopAddress - https://shopify.dev/changelog/deprecation-of-shop-billingaddress-in-favor-of-shop-shopaddress

* [action required] Removing permitsSkuSharing field from fulfillment service - https://shopify.dev/changelog/removing-permitsskusharing-field-from-fulfillment-service

* Conversion tracking fields added to MarketingEngagementCreate - https://shopify.dev/changelog/conversion-tracking-fields-added-to-marketing-engagement-create

* (Simon) Better way to match Shopify Payments payouts with bank deposits - https://changelog.shopify.com/posts/better-way-to-match-shopify-payments-payouts-with-bank-deposits

Picks of the Week

Karl - Omarchy / https://omarchy.org

Simon Barnes - Niche instagram accounts:

@idontgiveaseat

@vhsdates

@totally80sroom

@depthsofwikipedia

Taylor - Big Stone Gap - town with a cool sidewalk…

SEO Keywords

Liquid Weekly Podcast, Shopify development, Mantle, Simon Barnes, developer relations, app development, revenue operations, Seismic Volume 3, elements feature, web development

Subscribe to Liquid Weekly

Don't miss out on expert insights and tips—subscribe to Liquid Weekly for more content like this: https://liquidweekly.com/

In this episode of the Liquid Weekly Podcast, hosts Karl Meisterheim and Taylor Page sit down with Farid Mosumov, a Shopify app developer and one of the first to release a Shop Mini, to explore the new frontier of the Shop app ecosystem.

Farid shares his journey from building Shopify competitors in PHP to becoming a full-time Shopify app developer in the Netherlands. He pulls back the curtain on the "Shop Minis" early access program, explaining how developers can leverage this new surface to improve discoverability for merchants. He discusses the technical stack (Cloudflare Workers, OpenAI), the "hidden" nature of Minis currently, and why this is a massive opportunity for developers to rethink how they drive sales.

Support Heroes
For more information about the sponsor of this episode, Support Heroes, check out: https://thesupportheroes.com/?utm_source=liquid_weekly&utm_medium=podcast&utm_campaign=sponsorships

The leading outsourced customer support service for Shopify apps, helping developers focus on building while they handle the tickets.

Find Farid Masumov Online

• Twitter (X): https://x.com/faridmovsumov
• LinkedIn: https://www.linkedin.com/in/faridmovsumov/
• YouTube: https://www.youtube.com/@UCLzQ6NcHTYxwRCZDHn1PbPA
• Website: https://craftshift.com/
• Shopify Apps: https://apps.shopify.com/partners/craftshift
• Shop Mini App: https://shop.app/mini/find-your-colors
• Rankbase.io: https://rankbase.io/

Timestamps

00:00 Introduction and Support Heroes Sponsor Ad
02:00 Welcome and Introduction of Farid Masumov
05:08 Farid’s Origin Story: From PHP to Shopify App Dev
11:40 The Tech Stack: Laravel, React, and AI Tools
15:00 Using AI for Coding vs. Marketing
20:45 Getting Started with Shop Minis (Thanks to Harshdeep!)
23:00 What are Shop Minis? Strategy and Discovery
26:30 Ideation: How to Build for the Shop App Consumer
31:50 The Early Access Experience & Working with Shopify Product Managers
37:00 The Importance of Standard Category Metafields
46:00 Infrastructure & Costs: Cloudflare Workers and OpenAI
53:25 Dev Changelog Highlights
55:50 Picks of the Week

Resources

• Shop Minis announcement: https://www.shopify.com/blog/shop-minis-a-new-era-of-immersive-commerce
• Shop Minis Documentation: https://shopify.dev/docs/apps/shop-minis
• Dev Community Forums: https://community.shopify.dev/c/shop-minis/33
• Harshdeep Post: https://x.com/kinngh/status/1981088833903972531?s=20

Dev Changelog

• [Action Required] Customer marketing URL fields now require write access: https://shopify.dev/changelog/customer-marketing-url-fields-now-require-write-access
• Discount functions API now supports rejecting discount codes: https://shopify.dev/changelog/discount-rejection-support-for-discount-functions
• Venmo and PayPal are now treated as separate payment methods: https://shopify.dev/changelog/venmo-and-paypal-are-now-treated-as-separate-payment-methods

Picks of the Week

• Karl: Russell Stover Sugar-Free Peppermint Patties – A keto-friendly indulgence for when you need a sweet treat.
• Farid: Custom Data Declarations & Admin Intents – Using Metaobjects and Admin Intents to create fast, native-feeling editing experiences within embedded apps.
• Taylor: Ninja Creami – An ice cream maker that lets you control ingredients (and mix-ins!) for high-quality frozen desserts at home.

Sign Up for Liquid Weekly
Don't miss out on expert insights and tips—subscribe to Liquid Weekly for more content like this: https://liquidweekly.com/

In this reaction episode of the Liquid Weekly Podcast:

Hosts Karl Meisterheim and Taylor Page take a deep dive into the Shopify Winter Editions '26 "Renaissance" release. They explore the stunning (and Easter egg-filled) visuals of the new landing page, including hidden interactive elements like the "Party in Slack like it's 1499" emoji and a Da Vinci-priced beanie.

The duo breaks down the most impactful announcements for developers and merchants, including:

• The evolution of Sidekick into an agent that can generate apps and modify themes.
• The new SimGym tool for simulating shopper behavior.
• The introduction of Rollouts for native A/B testing.

They also discuss major updates like the Shopify Product Network (effectively "Collective on steroids"), global expansion for Collective, and new B2B capabilities like ACH payments and store credit.

On the technical side, they cover critical changes: the deprecation of Shopify Scripts in favor of Functions by June 2026 and the new security requirement for expiring access tokens.

---

Sponsor
The Support Heroes - https://thesupportheroes.com

Chapters
(00:00) Intro: Hunting for Easter Eggs in the Editions Site
(01:51) Welcome & Winter Weather Chat
(05:09) Deep Dive: Winter Editions '26 "Renaissance" Site Visuals
(11:47) Sidekick Updates: App Generation, Pulse, & Automations
(21:24) Agentic Commerce: Rollouts & SimGym (Shopper Simulator)
(25:54) Shopify Product Network & Collective Global Expansion
(31:46) B2B Updates: ACH Payments & Store Credit
(33:39) The "Key" Easter Egg Struggle
(38:20) Major Update: Functions Replace Scripts (June 2026)
(38:59) Major Update: Enhanced Security with Expiring Tokens
(49:50) Web Vitals API by Region
(50:40) Picks of the Week

---

Resources

• Shopify Winter Editions '26: Link
• Technical breakdown thread: Link

Interesting Winter Editions X Links

• Ben Sehl: Link
• Paul Nuschke: Link
• Eytan Seidman: Link
• Jake Casto: Link

Picks of the Week

• Karl: Endurance by F. A. Worsely - Goodreads
• Karl: The PITT - Wikipedia
• Taylor: Everand - Link

In this special edition of the Liquid Weekly Podcast, hosts Karl Meisterheim and Taylor Page are joined by Eytan Seidman, VP of Product at Shopify, to discuss the major announcements from Winter Editions '26. Eytan reveals how Shopify is rewiring the platform to be fully AI-native, democratizing access to the Catalog MCP for building agentic shopping experiences, and introducing App Intents for Sidekick, allowing apps to register capabilities that Sidekick can invoke directly from merchant queries.

The group also dives deep into the "boring but powerful" platform updates, including massive improvements to Bulk Operations concurrency, advanced filtering and increased limits for Metaobjects, and the shift to server-side rendering for Shopify.dev.

Find Eytan Seidman Online

LinkedIn: / eytanseidman

Twitter (X): / eytan

Timestamps

00:00 Teaser: App Intents & Sidekick Capabilities

00:41 Intro & Welcome

01:24 Introducing Eytan Seidman, VP of Product at Shopify

02:51 High-Level Overview of Winter Editions '26 Updates

05:31 AI-Native Platform: Dev Assistant & MCP Server Updates

11:57 Technical Deep Dive: Shopify.dev moving to Server-Side Rendering (Remix)

16:38 Catalog MCP: Democratizing Agentic Shopping Experiences

23:39 App Intents for Sidekick: Registering Tools & Context

30:30 Merchant Control & Privacy in Sidekick Extensions

39:16 Boring Updates: Bulk Operations Improvements (Concurrency & Mutation Support)

42:40 Boring Updates: Metaobjects (Advanced Filtering & Increased Limits)

51:13 Eytan’s Top 3 Takeaways for Developers

54:20 Outro

Resources

Shopify Editions: https://www.shopify.com/editions

Metaobjects Documentation: https://help.shopify.com/en/manual/cu...

Bulk Operations API: https://shopify.dev/docs/api/usage/bu...

Model Context Protocol (MCP): https://modelcontextprotocol.io/

Dev Changelog

The hosts and Eytan discuss the following updates from the Winter Editions '26 release:

• AI-Native Dev Platform: The Dev Assistant and Dev MCP Server now cover the entire platform, including generating Checkout UI Extensions, modifying TOML files, and utilizing the latest Polaris components.
• Shopify.dev Server-Side Rendering: The documentation site has moved to server-side rendering (using Remix) to improve crawler access and performance for AI agents.
• Catalog MCP: Developers now have access to the full catalog of products across the merchant base (normalized and searchable) to build agentic shopping experiences.
• App Intents for Sidekick: Apps can now register "tools" and capabilities that Sidekick can invoke based on natural language merchant queries (e.g., "Show me my recent campaign stats").
• Bulk Operations Improvements:Now supports all mutations. Concurrency increased to allow up to 5 operations per API client per shop simultaneously.

• New query to check the status of all running bulk operations.
• Metaobject Enhancements: Advanced Filtering: Query metaobjects by value ranges on metafields (e.g., filter testimonials by date range). Increased Limits: Separate pools for apps—each app can create up to 128 definitions with up to 1 million entries each.

Sign Up for Liquid Weekly

Don't miss out on expert insights and tips—subscribe to Liquid Weekly for more content like this: https://liquidweekly.com/

In this episode of the Liquid Weekly Podcast, hosts Karl Meisterheim and Taylor Page explore recent Shopify updates and features, including the new unlisted product status, collection management, and the integration of meta fields for blog posts.

They also touch on the new theme editor, the implications of meta objects, and the importance of effective error reporting and app management. They share insights on coding practices, the challenges of launching new apps, and the tech choices developers face, especially in preparation for high-traffic events like Black Friday.

HookdeckFor more information about the sponsor of this episode, Hookdeck, check out https://hookdeck.com/?utm_source=LWPodcast&utm_medium=Podcast&utm_id=LWAdSlot

Timestamps

00:00 Introduction and Personal Updates

06:38 Diet and Fitness Challenges

11:28 Shopify Updates and Changelog Discussion

24:17 Trust in Product Efficacy

25:28 Streamlining Menu Management

26:59 Quality of Life Updates

27:48 Meta Fields and Blog Integration

32:22 Navigating the New Code Editor

37:32 Visible If for Theme Settings

38:52 Understanding Meta Object Limits

43:38 The Power of Meta Objects

46:09 New Flow Triggers and Cart API Enhancements

47:34 Launching the App: A Milestone Achieved

49:30 Navigating Technical Challenges and User Feedback

52:23 Integrating Third-Party Solutions for Efficiency

55:37 Code Architecture: Balancing Functional and Imperative Styles

57:31 Error Monitoring and User Experience

01:01:34 Tech Upgrades: Evaluating New Devices

01:04:32 Final Thoughts and Recommendations

Picks of the WeekKarl - Rogue Heroes book and show on MGMhttps://en.wikipedia.org/wiki/SAS:_Rogue_Heroes

Taylor - rockauto.com

In this episode of the Liquid Weekly Podcast, hosts Karl Meisterheim and Taylor Page welcome Roberto Senabre, co-founder of the Shopify app Orbe, to discuss the complexities of Shopify Markets and internationalization.

Roberto shares his journey from starting a plant-based leather brand on WooCommerce to becoming a "Shopify Markets fanboy" after realizing the struggles of managing localized experiences. He explains how Orbe solves the critical issue of directing international shoppers to the correct localized storefront without negatively impacting SEO or UX.

Hookdeck

For more information about the sponsor of this episode, Hookdeck, check out https://hookdeck.com/?utm_source=LWPodcast&utm_medium=Podcast&utm_id=LWAdSlot

Find Roberto Senabre Online

- Orbe: https://apps.shopify.com/orbe

- Twitter (X): https://x.com/robertosenabre

- LinkedIn: https://www.linkedin.com/in/senabre/

Timestamps

- 00:00 Introduction and Hookdeck Sponsor Ad

- 02:40 Welcome and Introduction of Roberto Senabre from Orbe

- 05:25 Roberto’s Background: From 12-year-old Coder to Merchant

- 08:30 The Birth of Orbe and Discovering Shopify Markets

- 11:20 The Vision of Shopify Markets: Beyond Just Countries

- 13:45 The Pain of "Expansion Stores" vs. Single Store Markets

- 19:00 Technical Pitfall 1: Not Using Proper Liquid/JS Routes Objects

- 22:45 Technical Pitfall 2: Confusing Markets with Storefronts (The "Rest of World" Mistake)

- 26:30 Technical Pitfall 3: Hard-Coding Full URLs in Content

- 30:30 Technical Pitfall 4: Manually Editing Hreflang Tags (Don't do it!)

- 32:30 Technical Pitfall 5: Using Visual-Only Currency Converter Apps

- 33:40 Technical Pitfall 6: Automatic Redirection vs. SEO Crawlers

- 35:50 When to Use Expansion Stores vs. Markets

- 38:00 Orbe’s Tech Stack: PHP, Vanilla JS, and Web Components

- 44:50 Dev Changelog Highlights

- 50:40 Picks of the Week

Resources

- Orbe Geolocation: https://orbe.app/install/liquidweekly

- Orbe Affiliate Program: http://orbe.app/affiliates/liquidweekly

- Hookdeck: https://hookdeck.com/

- Common issues on Markets: https://orbe.app/blogs/blog/shopify-markets-mistakes

- Expansion stores vs one single store: https://orbe.app/blogs/blog/shopify-expansion-stores-vs-shopify-markets

Dev Changelog

- New: Unlisted Product Status - https://shopify.dev/changelog/new-unlisted-product-status

- Improved concurrency handling in the Cart AJAX API and Storefront Cart -GraphQL API - https://shopify.dev/changelog/improved-concurrency-handling-in-the-cart-ajax-api-and-storefront-cart-graphql-api

- Updated online store promotion app store requirement - https://shopify.dev/changelog/updated-online-store-promotion-app-store-requirement

- Increased limits in metafield and metaobject definitions - https://shopify.dev/changelog/increased-limits-for-metafields-and-metaobjects

- [action required] Bulk operations group objects default changed to false - https://shopify.dev/changelog/bulk-operations-group-objects-default-changed-to-false

- Built for Shopify apps get priority visibility across the Shopify App Store - https://shopify.dev/changelog/built-for-shopify-apps-get-priority-visibility-across-the-shopify-app-store

- The cartDiscountCodeUpdate mutation now requires the discountCodes field - https://shopify.dev/changelog/the-cartdiscountcodeupdate-mutation-now-requires-the-discountcodes-field

Picks of the Week

- Karl: Chronometer - A free nutrition, calorie, and macro tracking app with a great food library and barcode scanner. https://cronometer.com/

- Roberto: RFC for Shopify Storefront Standard events: https://x.com/benjaminsehl/status/1982862575298838983

- Taylor: Ashland High School Football - Celebrating local team making it to the first round of the playoffs.

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