We’re going back to LivBay Lash. After everything we’ve been through, those are words we honestly never thought we’d say. LivBay was more than a business to us. We built it from the ground up, poured our lives into it, built an incredible community around it, and then watched our chapter with the company come to an end.

But sometimes God has a way of bringing things full circle. In this episode, we’re finally sharing why we made the decision to return to LivBay Lash, what’s happened behind the scenes, and what we believe needs to change moving forward.

This isn’t about trying to recreate the past. It’s about taking everything we learned. The wins, the mistakes, the setbacks and the experience and using it to build something better.

**Better products. Better service. A better experience.**

LivBay is entering a new chapter, and we couldn’t be more excited to be part of it.

**New vision. Same passion. Bigger future.**

We’re back. 🤎

Shop Products at Livbaysupplies.com

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Instagram: instagram.com/livbaylash

Everyone wants more followers, but what if followers aren't actually what's holding your lash business back?

In this episode, we're breaking down why **more followers don't automatically mean more money** and why a smaller, engaged audience can be far more valuable than thousands of people who never book or buy.

We talk about the numbers lash artists should really be paying attention to: **bookings, rebooking, client retention, average ticket, referrals, and conversion.** We also dive into why going viral won't fix a broken customer experience, how to turn your social media into a sales tool, and why your existing clients may be the biggest growth opportunity you're overlooking.

If you're constantly chasing followers, views, and likes but wondering why your bank account isn't growing with them, this episode is for you.

Shop Products at Olivorlash.com

There's a version of salon ownership people picture: full chairs, good vibes, easy money. Shauna and Mike Jones have owned lash salons since 2016, at one point running four locations, and they're naming what that picture leaves out. Payroll loans, employees who leave in twos and turn on you publicly, and profit margins that top out around 15 to 18 percent even on a packed schedule. This one's for lash salon owners and lash artists weighing whether to go out on their own.

Shop Supplies at: https://olivorlash.com/?srsltid=AfmBOopaEpcc5vfsd7ZdJEebYlTtZhcS-S2zWsQJ3OWl5wRBUBw9z4cl

In this episode, we separate fact from marketing hype. We break down some of the biggest claims being made about UV lash systems from "no fumes" and "100% safe" to instant curing and retention promises and discuss what the science, chemistry, and real-world experience actually say.

If you're a lash artist, salon owner, educator, or simply curious about UV technology, this episode will help you make informed decisions instead of relying on buzzwords and misleading advertising.

In this episode we cover:

The biggest myths about UV lash adhesive

What UV technology actually does

Marketing claims that should raise red flags

Safety considerations every lash artist should know

How to evaluate products using facts instead of hype

Our goal isn't to attack any brand. It's to encourage transparency, education, and evidence-based conversations so lash artists can make the best decisions for themselves and their clients.

🎙️ Follow us for more conversations about lash business, product development, salon growth, and the truth behind the beauty industry.

A client tells you your prices are too high. Another tells you they're too low. Shauna and Mike Jones walk through what's really driving lash pricing right now, classic sets from $150 to $300, volume sets up to $500, and the exact way to justify your price without over-explaining it (hint: whoever talks first loses). They also get into rent math, location strategy, and why loyalty beats one-time upsells. Grab the full pricing toolkit: https://olivorlash.com/pages/pricing-toolkit

Most lash students leave their certification class with more questions than answers, and that is not on them. Shauna and Mike dig into the lash educator problem nobody wants to say out loud: one day classes with no follow up, trainers guaranteeing six figure incomes, and the assumption that a skilled lash artist automatically makes a skilled teacher. They talk through what actually separates a real education from a certificate on a wall, the state by state licensing rules most new artists do not know exist, and why mentorship beats chasing your fifth certification every time.

Why Success Doesn't Cure a Lash Artist's Anxiety.

Does the anxiety ever actually go away once your lash business takes off? Shauna and Mike say no, it just changes shape. In this episode: the anxiety of walking into a new client's appointment, the fear of a one star review, the comparison trap of social media, and the financial rollercoaster of running a business (including the month they needed a loan just to cover payroll). Shauna also opens up about her own anxiety and depression diagnosis as a teenager and what's actually helped her manage it. A real, no filter conversation for any lash artist or salon owner who's ever felt like they were the only one struggling with this.

Shop Products at https://olivorlash.com/?srsltid=AfmBOopaEpcc5vfsd7ZdJEebYlTtZhcS-S2zWsQJ3OWl5wRBUBw9z4cl

Youtube Channel https://www.youtube.com/channel/UClJVrEuJIknF3UjU-qmh7oA

Mike and Shauna Jones built and scaled a lash company to 154 employees, got sued three to four times a year, and learned to handle difficult clients the hard way. Now they teach it.

This conversation covers the part of the lash business no one prepares you for: the client who is always late, the one who hates a flawless full set, the one whose name on the books fills you with dread. Mike and Shauna walk through setting firm boundaries, refusing service the right way, documenting incidents to protect your team, and the principle that reframes the whole thing: not all money is good money.

Practical guidance for lash artists and salon owners who want their business to serve their sanity, not drain it.

Mike and Shauna built and sold a lash company, and they have been on the receiving end of public criticism most lash artists will never face. So when a new lash tech posts her work in a Facebook group and gets buried in mean comments, they know exactly what that feels like and exactly why it happens.

This episode reframes the bashing entirely: the people tearing you down are often projecting their own insecurities, fears, or competitive pressure. Mike and Shauna share how a post meant to embarrass them became their best sales day ever, why most lash groups are run by competitors with something to sell, and how to stay bold when the industry feels cliquey and harsh.

A direct, faith-forward conversation for any lash artist who has thought about quitting over a comment.

Running lash salons since 2016 teaches you one thing fast: the look a client asks for and the look her natural lashes can carry are rarely the same thing. In this episode, Mike and Shauna walk through how they close that gap without losing the client, from the consultation question that prevents a set someone secretly hates, to why they refuse the words "thin" and "damaged" at the station, to the rare cases where the honest answer is no.

Practical, salon-tested guidance on consultations, natural lash health, and managing expectations for lash artists at any level.