A significant moment, not because of the footballmatch which was poor, but the direction that Fulham seem to be going. How long will Silva tolerate the scattergun recruitment and the lack of investment in key areas of the side? We discuss how FFC seem to be heading towards a model of a London riverside, corporate event venue. We seem to be moving away from being a serious football club who look forward and develop football for Fulham fans who have heavily invested economically and emotionally in their beloved football club.