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Imagine having a loyalty program with over 2.7 million customers, and a smart strategy to drive profitable growth using first-party data. Well, that's exactly what Sara Couch from Saks OFF 5TH has done, and she'll tell you how. Sarah, along with Wunderkind's CRO, Richard Jones, took the stage at CommerceNext for a riveting conversation on how they're maximizing channel reach and loyalty.
Imagine having a loyalty program with over 2.7 million customers, and a smart strategy to drive profitable growth using first-party data. Well, that's exactly what Sara Couch from Saks OFF 5TH has done, and she'll tell you how. Sarah, along with Wunderkind's CRO, Richard Jones, took the stage at CommerceNext for a riveting conversation on how they're maximizing channel reach and loyalty.