The old playbook is out. Today’s marketers are ditching bloated stacks, rigid campaign flows, and black-box platforms that slow them down. What’s replacing them? Systems that think faster, adapt better, and deliver real results — without the overhead.

In this conversation, Wunderkind leaders Richard Jones and Tim Glomb, and industry expert Chris Marriott of Email Connect, unpack what it means to market autonomously—powered by identity, driven by AI, and built for flexibility. You’ll also get an inside look at Build with Wunderkind, a groundbreaking new way to integrate high-performance identity and behavioral data directly into your existing stack.

• Why identity is the new foundation for scale, personalization, and AI performance
• How AI decisioning is replacing rigid journeys with adaptive, real-time marketing
• What composable martech looks like in practice—and how it changes the game
• How leading brands are boosting reach and revenue by embedding identity everywhere

In this conversation with Peter Tu, Performance Marketing Manager at RM Williams, we uncover how the iconic Australian brand transformed its digital marketing approach amid post-COVID budget cuts. Peter shares how RM Williams tackled challenges like poor cart abandonment flows and unidentified site traffic by adopting identity resolution technology. The result? A staggering 660%+ increase in organic revenue, 30,000 new customer signups, and a strategic pivot from paid-first to owned-channel growth. Peter also offers a behind-the-scenes look at customer segmentation, data infrastructure modernization, and his vision for brand-controlled creative in a performance-driven future. A must-watch for marketers focused on efficiency, innovation, and sustainable growth.

The headlines say paid social is king—but the numbers tell a different story.

Based on a survey of 100 retail marketing leaders and explored in this webinar with Wunderkind’s Tim Glomb and Richard Jones, this conversation reveals what channels are truly delivering ROI—and why brands are doubling down on email, text, and smarter personalization to stay ahead.

Tune in to hear how leading marketers are pivoting their strategies to make real connections, real fast.

What you’ll learn:

• Why 99% of marketers plan to spend more on paid social—despite better results elsewhere
• How email and text are quietly outperforming every other channel on key business goals
• What’s holding brands back from using AI to drive smarter, faster decision-making
• Which personalization tactics work (and which are just name-in-subject-line fluff)
• The data gaps that are stalling revenue—and how identity can fill them

“Personalization at scale is no longer optional. It’s the difference between being seen—and being ignored.” — Tim Glomb, VP of Digital, Content & AI, Wunderkind

What happens when AI meets identity data? Magic. This 20-minute masterclass between Wunderkind’s Cian Agnew and Movable Ink’s Ted Hirschey breaks down how marketers are ditching dusty cohorts and cookie-reliant tactics in favor of dynamic, real-time, one-to-one messaging that actually moves the needle.

Whether you're wrestling with subscriber re-engagement or underwhelming personalization, this conversation gives you the blueprint—and bold proof—on how to do it better.

• See how Currys revived dormant subscribers with AI-powered content decisions
• Discover the “Da Vinci” effect—Movable Ink’s tool that tailors content in real time
• Learn why explicit AND behavioral data matter (and how to harness both)
• Get the tactics to turn your data into high-converting experiences at scale

“80% of UK consumers said they’d share personal info in exchange for truly personalized experiences.”

Join industry leaders as they explore the transformative impact of AI on the marketing function. Discover groundbreaking insights on how AI is reshaping the landscape and driving new opportunities for marketing teams.

Key Insights

• Understand the current and future implications of AI on the marketing function.
• Learn how AI-driven personalization is transforming customer interactions.
• Discover the operational efficiencies and performance improvements from AI adoption.
• Examine the ethical challenges and data privacy considerations in AI marketing.
• Gain insights on how to leverage AI for competitive advantage in the market.
• View sources

Tom Goodwin

• Company: AWHIN
• LinkedIn: Tom Goodwin on LinkedIn

James Dunford Wood

• Job Title: Co-founder
• Company: Ometria
• LinkedIn: James Dunford Wood on LinkedIn

Richard Jones

• Job Title: CRO
• Company: Wunderkind
• LinkedIn: Rich Jones on LinkedIn

Matt Lyon

• Job Title: RVP EMEA
• Company: Movable Ink
• LinkedIn: Matt Lyon on LinkedIn

Join thought leader Tom Goodwin as he explores the future of retail at the Altitude 2025 event.

Tom Goodwin takes a provocative look at how technology is reshaping the retail landscape. He discusses significant themes that impact both the overall market and specific retail dynamics.

Key insights:

• The blurring lines between discovery and logistics in retail.
• How easy beats good in consumer decisions.
• The phenomenon of digital disappointment.
• The importance of brands in simplifying choices.
• The evolving relationship between intimate data and consumer privacy.

"The introduction of the internet has done this weird thing, which is to unbundle discovery from logistics." - Tom Goodwin, Speaker, Author, Consultant.

In an age where customer acquisition costs are rising and brand-switching is just a tap away, the future of loyalty is less about points and more about emotional connection. In this webinar, leaders from Coutts, Movable Ink, Ometria, and Wunderkind unpack how brands can evolve beyond transactional programs to build genuine, lasting relationships—powered by better data, smarter tech, and true customer empathy.

Watch the full session to learn:

• Why loyalty must shift from discount-driven to emotionally driven experiences
• How to effectively collect and act on zero- and first-party data
• What a modern loyalty tech stack looks like—and how most brands are underutilizing theirs
• The role of personalization, relevance, and behavioral science in repeat engagement
• How to tap into Gen Z values like sustainability and community for long-term loyalty
• Real-world examples—from private banking to retail—of how brand relationships drive revenue

Join us for an exclusive sit down interview with Tom Goodwin, a digital business transformation specialist and the founder of All We Have Is Now (AWHIN). Tom is a globally recognized keynote speaker, host of "The Edge" on Euronews, and author of the acclaimed business book "Digital Darwinism." In this session, Tom provides insights into the rapidly evolving retail landscape and the impact of AI on consumer behavior and business models.

Key insights you will learn:

• The future of retail and the shift towards discovery companies
• How AI is transforming consumer behaviors and business economics
• The emergence of AI-first companies and their competitive edge
• Why traditional retailers still hold significant market advantages
• The balance between technological dependency and human instincts

"AI is making what was once hard unbelievably easy, reshaping how businesses operate and innovate." - Tom Goodwin, Founder, All We Have Is Now

Join us for an exclusive sit down interview with Patrick Lewis, former CFO at the John Lewis Partnership, the UK’s largest employee-owned business. With vast experience in strategic transformation and commercial growth, Patrick shares insights on the role of technology in driving business performance, challenges faced during major transitions, and the significance of employee ownership.

Key Learnings:

• The impact of technology investment on business acceleration.
• Strategies for balancing cost and return on investment.
• Approaches to enhancing customer relationships without recurring expenses.
• The importance of flexible IT infrastructure in evolving organizations.
• How to identify and capture missed revenue opportunities.

"Investing in technology the right way accelerates performance but requires teams to change the way they work." — Patrick Lewis, Former CFO, John Lewis Partnership

Watch Jason Beckley, a Chief Marketing Officer and Brand Builder, as we sat him down for an insightful thought leadership video on the transformative power of AI in marketing. With over 25 years of experience across fashion, luxury, and sportswear, Jason is passionate about building high-performance brand teams that shape the future of the industry. Discover how focusing on real customer identification and humanizing the marketing process can significantly enhance loyalty and lifetime value.

Key Insights:

• The evolution of marketing from clicks and traffic to humanization
• The role of AI in identifying and inspiring real customers
• Strategies to grow customer base and enhance loyalty
• The importance of restructuring organizations for effective AI deployment
• Practical applications of AI in marketing to drive brand growth

"AI shifts focus from optimization to humanization, unlocking new opportunities for brand growth." - Jason Beckley