What happens when AI meets identity data? Magic. This 20-minute masterclass between Wunderkind’s Cian Agnew and Movable Ink’s Ted Hirschey breaks down how marketers are ditching dusty cohorts and cookie-reliant tactics in favor of dynamic, real-time, one-to-one messaging that actually moves the needle.

Whether you're wrestling with subscriber re-engagement or underwhelming personalization, this conversation gives you the blueprint—and bold proof—on how to do it better.

• See how Currys revived dormant subscribers with AI-powered content decisions
• Discover the “Da Vinci” effect—Movable Ink’s tool that tailors content in real time
• Learn why explicit AND behavioral data matter (and how to harness both)
• Get the tactics to turn your data into high-converting experiences at scale

“80% of UK consumers said they’d share personal info in exchange for truly personalized experiences.”