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Liz Germain is a rock star when it comes to YouTube! In this episode, Liz and I talk about how to turn YouTube into a lead generating machine for your agency. Using YouTube directly affects all of your social media! Liz Germain helps grow and monetize YouTube specifically for online businesses, coaches, entrepreneurs and agencies.
Liz Germain, founder of Vidfluence LLC, helps online businesses grow and monetize YouTube using video marketing automation and YouTube SEO. She is a leading expert in YouTube organic strategy. Liz has generated over 100 million organic YouTube views and tens of thousands of leads for Vidfluence clients across industries.
Realizing you can do the work once and just have it live there and have it generate leads forever! It is all about working smarter, not necessarily harder.
YouTube is A Search Engine - Owned By Google
Liz teaches people how to really master YouTube SEO, and the keyword strategy to pull in targeted organic leads to your business and into your sales funnel. If you do a Google search now you will find like three to four different videos right there at the top. Right. Yeah, it's very challenging to actually rank on the first page on Google, especially for agency-related search terms. But the thing is, YouTube gives you a competitive edge.
Video Marketing Strategy Converts On Average 49% More
People who use video in their marketing strategy convert on average 49% more than people who do not and 80% of online consumer traffic is Video Traffic.YouTube is your video platform of choice, video in general is one of the best ways to market and promote your business.
Turn Viewers Or Subscribers Into Buyers!
Liz breaks down the top four things she would recommend to everyone on how to monetize your YouTube videos.
Creating The Three Channel Pillars
Pillar One - It's really, really critical in the first two seconds of someone landing on your channel that they understand this channel is going to be covering around three different topics.
Pillar Two - One of the biggest mistakes is using YouTube for marketing purposes, by putting every single social platform
Pillar Three - Always giving a verbal call to action at the end of the video, because if somebody watched the entire video, they are clearly interested!
YouTube Growth Course
Start with “help” content first, and then do the keyword research process in their YouTube Growth Course. It will literally take you step by step through the process and show you how to use the different YouTube plugins like VidIQ. It walks you through the process so even if you have no idea what you're doing, You got this! It gives you the templates and spreadsheets that make it easy.
Liz gives a few wisdom nuggets and a shameless plug on how she can help you.
Click Here for full transcript
https://www.marketingagencycoach.com
Liz Germain is a rock star when it comes to YouTube! In this episode, Liz and I talk about how to turn YouTube into a lead generating machine for your agency. Using YouTube directly affects all of your social media! Liz Germain helps grow and monetize YouTube specifically for online businesses, coaches, entrepreneurs and agencies.
Liz Germain, founder of Vidfluence LLC, helps online businesses grow and monetize YouTube using video marketing automation and YouTube SEO. She is a leading expert in YouTube organic strategy. Liz has generated over 100 million organic YouTube views and tens of thousands of leads for Vidfluence clients across industries.
Realizing you can do the work once and just have it live there and have it generate leads forever! It is all about working smarter, not necessarily harder.
YouTube is A Search Engine - Owned By Google
Liz teaches people how to really master YouTube SEO, and the keyword strategy to pull in targeted organic leads to your business and into your sales funnel. If you do a Google search now you will find like three to four different videos right there at the top. Right. Yeah, it's very challenging to actually rank on the first page on Google, especially for agency-related search terms. But the thing is, YouTube gives you a competitive edge.
Video Marketing Strategy Converts On Average 49% More
People who use video in their marketing strategy convert on average 49% more than people who do not and 80% of online consumer traffic is Video Traffic.YouTube is your video platform of choice, video in general is one of the best ways to market and promote your business.
Turn Viewers Or Subscribers Into Buyers!
Liz breaks down the top four things she would recommend to everyone on how to monetize your YouTube videos.
Creating The Three Channel Pillars
Pillar One - It's really, really critical in the first two seconds of someone landing on your channel that they understand this channel is going to be covering around three different topics.
Pillar Two - One of the biggest mistakes is using YouTube for marketing purposes, by putting every single social platform
Pillar Three - Always giving a verbal call to action at the end of the video, because if somebody watched the entire video, they are clearly interested!
YouTube Growth Course
Start with “help” content first, and then do the keyword research process in their YouTube Growth Course. It will literally take you step by step through the process and show you how to use the different YouTube plugins like VidIQ. It walks you through the process so even if you have no idea what you're doing, You got this! It gives you the templates and spreadsheets that make it easy.
Liz gives a few wisdom nuggets and a shameless plug on how she can help you.
Click Here for full transcript
https://www.marketingagencycoach.com