Local Insights: Evolving Digital Transformation & CX Strategies: Forbes Middle East’s Local Insights podcast in partnership with GBM explores groundbreaking ideas and the transformative impact of technology on businesses in the Middle East. To discuss the evolving landscape of digital transformation and customer experience strategies and the challenges CXOs face, are Saket Saith, Group Chief Technology and Data Officer, RAKBank, Ossama El Samadoni, General Manager, GBM Dubai, and Sabine Holl, Chief Technology Officer, IBM, MEA, along with host, Ramia Farrage.

Forbes Middle East’s Local Insights podcast in partnership with GBM explores AI- driven enterprises with Al Futtaim. To discuss the significant impact of AI on businesses across the Middle East are Himanshu Shrivastava, CTO of Al-Futtaim Group; Ossama El Samadoni, General Manager of GBM Dubai; and Shukri Eid, General Manager for IBM Gulf Levant & Pakistan, along with host, Sally Mousa.

In this episode of Local Insights, we delve into AI-driven banking with Mashreq as we explore the evolving landscape of AI and its impact on the Middle East. To discuss this and more, host Sally Mousa is joined by Ossama El Samadoni, General Manager of GBM Dubai; Shukri Eid, General Manager for IBM Gulf Levant & Pakistan; and Mohamed Abdel Razek, Chief Information Officer at Mashreq Bank.