Please help keep this podcast free: https://www.patreon.com/grumpyseoguy

2:08 What is the difference?

Penalty episode: https://www.youtube.com/watch?v=ElGAxpB8q1A

Episodes about how to rank with normal SEO:

https://www.youtube.com/watch?v=v_5kChCMQHQ https://www.youtube.com/watch?v=W3L7tAil0Bg

Publisher note - having NAP the same means have them the same each time on each website

The articles about local SEO:

https://ahrefs.com/blog/local-seo/

https://www.semrush.com/blog/what-is-local-seo/