Sign up to save your podcasts
Or
Share Localisation as a growth strategy in Southeast Asia with Jim Tan (BCG DV and Pelago)
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Localisation as a growth strategy in Southeast Asia with Jim Tan (BCG DV and Pelago)
In this episode, Jim Tan (currently Head of Growth at BCG DV and Pelago) speaks about:
- How he's helped Pelago, a travel startup, grow to 1 million users
- Pivoting and finding growth strategies for a travel startup in 2020, the worst travel year in recent memory
- The chicken-and-egg problem of a marketplace startup
- The importance of localisation as a growth strategy in a fragmented market like Southeast Asia
- Building an experiment-driven culture within growth teams
- His experience as a growth expert at Skyscanner, Pelago, and GoGoVan (currently GoGoX)
Podcast information:
- Website
- Feed
- Host: Ricky Willianto
View all episodes
By Ricky WilliantoIn this episode, Jim Tan (currently Head of Growth at BCG DV and Pelago) speaks about:
- How he's helped Pelago, a travel startup, grow to 1 million users
- Pivoting and finding growth strategies for a travel startup in 2020, the worst travel year in recent memory
- The chicken-and-egg problem of a marketplace startup
- The importance of localisation as a growth strategy in a fragmented market like Southeast Asia
- Building an experiment-driven culture within growth teams
- His experience as a growth expert at Skyscanner, Pelago, and GoGoVan (currently GoGoX)
Podcast information:
- Website
- Feed
- Host: Ricky Willianto