This week on Franchise Today the focus is on real estate as the 2-part Multi-unit Franchising Series wraps up. Host, Paul Segreto is joined by Tom McCord, Vice President Real Estate and Franchise Development at CiCi's Pizza. From market planning to site selection to securing a lease, Paul and Tom discuss the importance of this phase in the franchise development process as the foundation of multi-unit success.
About Our Guest
 Tom McCord is an experienced real estate and franchising executive with proven record in developing quick serve and casual dining restaurants. He has led corporate and franchise real estate, franchise recruiting, market planning, and portfolio management to consistently exceed expectations in privately and publicly held companies.

This week on Franchise Today the focus is on real estate as the 2-part Multi-unit Franchising Series wraps up. Host, Paul Segreto is joined by Tom McCord, Vice President Real Estate and Franchise Development at CiCi's Pizza. From market planning to site selection to securing a lease, Paul and Tom discuss the importance of this phase in the franchise development process as the foundation of multi-unit success. About Our Guest Tom McCord is an experienced real estate and franchising executive with proven record in developing quick serve and casual dining restaurants. He has led corporate and franchise real estate, franchise recruiting, market planning, and portfolio management to consistently exceed expectations in privately and publicly held companies.

Location, Location, Location

Welcome to Franchise Today as it celebrates its 16th Season in 2025. Join host Stan Friedman, President of FRM Solutions every Wednesday at 12 PM ET / 11 AM CT as he serves up discussions with weekly guests, who will talk about best practices for scaling their franchise businesses for sustainable growth, through sensible franchising. 

Franchising remains an unintentional profession. Most people don't go to school to study about how to become involved in franchising. Rather, some life event causes it to find us. Each episode of the podcast begins with a look back at how franchising found that week's guest. 

 This is followed by a walk through the milestones of their journey and career, up to and including the present day.  My guests could be franchisors, franchisees or suppliers, who provide insights into high-level support services or top-quality products to better enable the franchise community. Each podcast will wrap with a look ahead to upcoming industry events, upcoming guests or important dates on the horizon.

Business

Welcome to Franchise Today as it celebrates its 16th Season in 2025. Join host Stan Friedman, President of FRM Solutions every Wednesday at 12 PM ET / 11 AM CT as he serves up discussions with weekly guests, who will talk about best practices for scaling their franchise businesses for sustainable growth, through sensible franchising. Franchising remains an unintentional profession. Most people don't go to school to study about how to become involved in franchising. Rather, some life event causes it to find us. Each episode of the podcast begins with a look back at how franchising found that week's guest. This is followed by a walk through the milestones of their journey and career, up to and including the present day. My guests could be franchisors, franchisees or suppliers, who provide insights into high-level support services or top-quality products to better enable the franchise community. Each podcast will wrap with a look ahead to upcoming industry events, upcoming guests or important dates on the horizon.

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