In this week’s Business Insights Series Vodcast, our host Kim Winter is joined by Jeroen van der Hulst, Owner and Founder of FlowerWatch.
Together they discuss the high European demand for flowers year-round, exporting a staggering 100 million flowers a week from Kenya, maintaining product quality and longevity in the supply chain, and the impact on the flower supply chain when covid-19 impacted airfreight capacity globally.