Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing a good job for good people.

It is organized by Funky Marketing.

Your host is Nemanja Zivkovic, CEO, and Founder of Funky Marketing. 

In this episode, our guest was Lorena Morales.

It all started as a fascination with TIME—an abstract construct that the whole tangible world depends on. It’s the foundation of everything we have done and will do, and above all, I believe in making the most of every minute.

Having lived and worked in several cities around the world, she has gotten the chance to appreciate foreign cultures, embrace diverse mindsets, and apply both to her work. For her, having a global mindset has meant having a greater arsenal of ideologies with which to approach complex problems. Likewise, she is able to better understand people despite their differences, which she believes is strength in business and in life. Education has always played a significant role in everything she does. Her last degree in Strategic Design Management is an indirect product of the multicultural foundation she has built her life upon, both personally and professionally.

As a marketer, what inspires her is watching her ideas take shape—especially the less conventional ones. To her, creating or reimagining a company’s brand means turning potential into something concrete. Currently, she is the head of marketing at Go Nimbly, the first revenue operations consultancy with the goal of driving high-growth companies to increase revenue by 26% through eliminating operational silos.

Being new to this industry has again brought her back to her core professional belief, which is that every single business relies first and foremost on its people—the human capital that allows for collaboration, trust, and success. In an ever-changing, technological world, these are the things that can't be automated, and will never stop being valuable and inspiring.

She's Currently:

- Showing up to every ABM event, conference, and webinar she can find

- Plotting her next concert/music festival adventure 

We tackled a lot of topics:

Bullying and the Importance of Family Being Supportive

How to Learn to Accept a Great Change

Challenges of Being Immigrant in the US

If You Don’t Try, You Lose the Chance to Win

Targeting Wrong People With Wrong Products and Messaging

What Is Funky Marketing?

Marketing As a True Piece of Art

B2B Marketing Takeaways - The Roles of Marketing vs. Sales

How are Marketing and Sales Aligned in Go Nimbly

Is Marketing Just a Support for Sales?

How People in Organizations Think and Execute?

The Importance of Inbound Marketing

Mental Health

Businesses and Organizations Helping Their People

Executives Understand and Help Their Teams

What to Do If You Feel Less Productive?

Find more info about Lorena and what does he do using the links:

https://www.linkedin.com/in/moraleslorena/

https://twitter.com/moraleslorenasf

https://medium.com/@eledeloca

Find more info about Funky Marketing and Nemanja:

https://funkymarketing.net/

https://www.linkedin.com/in/zivkovicnemanja/

Enjoy listening and send us feedback!