How To Run For Office

Losing, Winning and Leading with Integrity with Matt Krause

12.07.2016 - By Raz Shafer, Founder of My Campaign CoachPlay

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00:00 Lead In

00:26 Rep. Matt Krause Introduction

01:42 How did you get involved in politics and what are you doing now?

03:10 Two critical things to be ready for as a first-time candidate

03:40 Can you tell us about your first campaign and what you learned from losing it?

05:48 The importance of Block Walking/Canvassing and Fundraising

07:56 After your loss in 2010, what did you do to prepare for running again in 2012?

10:42 What did you do different in the 2012 race that helped you win in a crowded field?

13:34 The importance of Candidates personally knocking doors

14:20 How did you manage the transition from candidate to elected official?

17:16 What role does your wife play in helping keep you on track in office?

18:41 How did you and your wife work through the idea of running for office and find that

political/family balance?

21:20 Why do we need more Conservatives to run for office?

23:35 What should potential candidates do now to prepare for their campaign? Pray, family, key

community leaders, pro help, build game plan, confirm path to victory, work hard.

25:51 How to gauge how much someone ACTUALLY supports your campaign

26:57 How do you balance being a candidate, elected official, father and husband?

29:19 Personnel is Policy. What do you look for in potential campaign or legislative staff?

31:19 Looking back, what advice would you give yourself as a first time candidate? Freedom to fail, don’t be discouraged, whatever happens you’ve helped your community, win/loss isn’t the measure of your candidacy. It’s about whether you stay true to your principles.

32:37 Where can people find you online?

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