Louder Online Podcast

The “flow” in a free and easy path a user (i.e. your customer) takes on your website to do something: make a purchase, sign up, download, subscribe, or whatever. Also known as the user journey, the flow must reflect their needs and their preferred route. In this episode, we discuss how and why all marketers should document this flow.

Read the article at Sited here: https://bit.ly/3g3Ggac

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Did you know that a returning customer can be worth up to 10x more than a first-time customer? Even if you only make small changes intended to delight your customers, you might see a massive shift in revenue as a result of increased loyalty toward your brand. In this episode, we talk about ways you can troubleshoot your customer retention approach.

Read the article at 10 Forward here: https://bit.ly/2NDINeV

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Choosing the right content marketing tools can help you expedite your startup's content marketing success. There are countless tools out there today, but there are some that you should definitely consider. Check out this episode to learn more.

Read the article at Entrepreneur here: https://bit.ly/2BJcR6g

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Is your existing content not generating traffic? Is repurposing your best stuff not doing much to move the needle? When it feels like your content campaigns are failing, the Skyscraper Technique might be a solution. Tune in to this episode to learn more.

Read the article here: https://bit.ly/3gbAkMx

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A/B testing isn’t for everyone. If it’s not done at the right time with the right conditions, you might end up accumulating a lot of false data that does more harm than good. In this episode, we talk about the seven points you should consider before investing in testing and optimization for your website.

Read the article at 10 Forward here: https://bit.ly/2YCtdqq

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Did you know that images are a crucial part of any blog post? In this episode, we share some tips on how to pick the right image and make the most of it to guarantee more eyeballs on your blog.

Read the article at the Louder.Online blog here: http://bit.ly/2nraLw5

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You probably know about some of the psychological triggers marketers use to drive sales. While these tactics are effective, they don’t always apply when developing content campaigns. So what psychological triggers do you use instead? Tune in to this episode to learn more.

Read the article at LinkedIn here: https://bit.ly/38fztaQ

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Marketers dream of creating and implementing the greatest buzz-building marketing campaign on social media. So far, there's been no shortage of companies striving towards this ambitious goal with both traditional and new tactics. In this episode, we examine 10 great social campaigns that you can learn from to achieve social media success.

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Thanks to the rise of other data-driven technologies, marketers have access to extensive customer data and granular insights. However, we need to be more thoughtful about the value we attribute to the data we capture, as well as the resulting actions we take. In this episode, we look at a few data blind spots that marketers need to be aware of.

Read the article at Forbes here: https://bit.ly/2NgH9A0

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Ever thought about going into business with your partner? In this podcast episode, our Managing Director, Aaron Agius, shares with us how he has successfully worked together with his other half as business partners. He also dishes out the steps they took to grow Louder.Online to where it is now.

Read the article at Forbes here: https://bit.ly/2V2ofRz

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‣ Website: Louder.Online/Connect

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‣ Twitter: @IAmLouderOnline