Bjoern Keune is the co-founder of Invincible Brands, a company that generated more than 100M in annual revenue and was later valued at 400M. Today, he invests his money into promising startups and embarks on his pursuit of freedom.
Outline
0:00 Introduction
1:06 School & university
3:24 Bjoern’s companies
6:44 Meditation & awareness
8:12 Money & masks
12:50 Day of exit
16:35 Freedom
21:08 Different path
26:40 Becoming self-aware
29:24 Benefits of meditation
33:04 Lessons for startups
44:00 Taking the first step
49:23 Elon musk
50:14 Unlearning
51:40 Regrets
53:40 Luck & unfolding
56:05 New investment approach
1:00:00 Book recommendations
1:03:19 Message to the world