Love This Podcast

Love This Podcast

By Love This Podcast by Colenso BBDOBusiness
Download on the App Store

Love This Podcast episodes

  • Julian Cole - Strategy Consultant (E69)
    Julian Cole virtually joined us from Melbourne to talk about all things comms planning.
    The formidable Strategy Consultant has worked at agencies including Naked, BBH and, most recently, BBDO New York. In his current role, he advises brands such as Uber, Apple, Disney, Facebook and Girlboss.
    Together, we explored the art and science of strategy, how a T-shaped strategist might look and benefit your business, how and why to prioritise strategy on every brief, and his process to collaborate with creative, account service and client teams to deliver the best work possible.
    It's one we've listened to multiple times and, if you aren't already subscribed to his Planning Dirty Academy, we'd highly recommend it: https://www.planningdirty.com/
    52 min
  • Steve Lesnard - CMO & Global VP Product Creation, The North Face (E68)
    Steve Lesnard is the CMO and Head of The North Face product creation engines across apparel, footwear, equipment & merchandising.
    Following two decades at Nike, we wanted to dive deeper into his experience of running global brands and teams, the changing responsibilities of a CMO, his viewpoint on long & short-term marketing, his relationship with in-house and agency teams, and where he sees our industry heading in the next few years.
    One of the smartest marketers on the planet, Steve shares 51-minutes of practical advice that you won't find in a textbook.
    And by jove, we enjoyed every minute of it!
    52 min
  • Cassie Roma - Founder & Director, CR&Co (E65)
    "Fuck the rules. Do what’s right for you.”
    Beth and I were delighted to chat with Cassie Roma, Founder & Director at CR&Co. Cassie has spent over a decade working at some of the most iconic Kiwi brands, from AA, to Mercury, to ANZ, to Air New Zealand, to NZME, to most recently at The Warehouse.
    We discussed her journey to advertising and marketing, the magic ingredients of great content marketing, her experience on the client and agency side, and how to create solutions that are meaningful to your customers.
    This Kindness Warrior shares some incredibly practical tips for every level of marketer. A must listen.
    1 hr
  • Josy Paul - Chairman & Chief Creative Officer, BBDO India (E61)
    Josy Paul, Chairman and Chief Creative Officer at BBDO India, joined us for a very moving episode of the Love This Podcast.
    We talked about his experience establishing the BBDO India office, what 'the work, the work, the work' means to him, brand activism and P&G's #ShareTheLoad work, and what advice he would have for people joining the creative industry.
    46 min

About Love This Podcast

From the publisher's feed

Welcome to the Love This Podcast, the bi-weekly marketing and advertising podcast where we interview some of the world's most prolific marketing and creative leaders about all things creativity,…