What is the decision making process for companies looking for an agency?

My guest Lucas Ballasy is partner and chief experience officer at Barrel, an agency working with brands to grow their businesses through website design, development, and optimization.

In this episode, he’ll share:

• The changes and trends in the process of looking for an agency
• Key factors companies consider when selecting an agency
• Red flags when talking to a prospect
• Navigating various stakeholders
• How companies can get clarity on which agencies to choose
• And more