In Episode 75 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie sit down with Professor Andre Jooste, Head of Agricultural Economics at Stellenbosch University, to explore how economics shapes the future of farming.

From climate change and market volatility to trade agreements and innovation, Andre explains why financial sustainability and economic insight are just as critical to agriculture as soil health and crop yields.

The episode also highlights the 100-year anniversary of the Agricultural Economics Department at Stellenbosch University and its impact on shaping leaders, policies, and research in the industry.

Key Topics Covered:

📊 Why agricultural economics is vital for farmers, policymakers, and businesses

🌍 How global market trends impact South African agriculture

💡 The role of innovation and sustainability in the future of farming

🌱 Why climate change is reshaping farming decisions worldwide

🎓 How agricultural economics provides diverse career opportunities

Key Takeaways:

•Agriculture is a major economic driver, contributing up to 14% of South Africa’s GDP.

•Sustainability in farming requires financial resilience, risk management, and innovation.

•Economic and trade policies have long-term effects on food security and profitability.

•Young professionals in agricultural economics have opportunities across multiple industries.

If you're in agriculture, agribusiness, or policy development, this episode is a must-listen!

Connect with Andre Jooste:

Website: https://agricultural-economics.sun.ac.za/

Email: [email protected]

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In Episode 74 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie sit down with Najwah Allie-Edries, Head of The Jobs Fund at the National Treasury of South Africa, to explore how this groundbreaking initiative is tackling unemployment, driving economic growth, and supporting businesses and entrepreneurs.

Najwah shares her journey in public finance, development, and labor research, offering a deep dive into how The Jobs Fund was created, how it operates, and its long-term impact on job creation across multiple industries. She discusses how public-private partnerships and matching grant funding are unlocking new employment opportunities, particularly in agriculture, small businesses, and youth employment programs.

Key Topics Covered:

💼 What is The Jobs Fund, and how does it work?

🤝 How partnerships between government, business, and NGOs drive job creation

📈 Success stories: From small business support to large-scale agricultural projects

🌱 The role of The Jobs Fund in supporting farmers and agribusinesses

🔑 How businesses and organizations can access funding to expand employment opportunities

Key Takeaways:

•The Jobs Fund is designed as a challenge fund to encourage innovative employment solutions.

•Matched funding ensures accountability and long-term sustainability.

•Agriculture is a key focus area, with investments in emerging farmers, mechanization, and sustainability.

•Successful programs have scaled from local projects to national job creation initiatives.

If you’re interested in economic development, entrepreneurship, or securing funding for job creation projects, this episode is a must-listen!

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In Episode 73 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie sit down with Debbie Matteucci, Chairperson of the South African Bioproducts Organisation (SABO), to discuss the rapid rise of bioproducts in agriculture and what it means for the future of farming.

Debbie provides a deep dive into biological control, biostimulants, and sustainable farming practices, explaining how bioproducts can reduce chemical use, enhance soil health, and improve crop resilience. She also addresses the regulatory landscape, the challenges of educating consumers, and why retailers like Woolworths are championing bioproduct adoption.

Key Topics Covered:

🌱 What are bioproducts, and how do they fit into modern agriculture?

🐞 Biocontrol vs. Biostimulants – What’s the difference?

💡 How retailers are driving demand for biological alternatives

⚖️ Regulatory challenges and the need for industry standards

🌍 How South African farmers can transition toward more sustainable practices

Key Takeaways:

•Bioproducts are rapidly gaining traction, but misinformation still exists

•Biological solutions can enhance traditional farming, not replace it entirely

•Retailers and consumers are pushing for more sustainable, low-residue farming

•Regulatory frameworks need to adapt to accommodate biological innovations

If you’re a farmer, agronomist, retailer, or just curious about the future of food production, this episode is a must-listen!

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Website: https://lucentlands.co.za/

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In Ep. 72 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie sit down with Dimi Spanos, Managing Director of Grape Evolution Limited, to explore the cutting-edge world of table grape variety development.

Dimi shares insights into the breeding process, evaluation challenges, and the importance of adaptability when introducing new grape cultivars to different climates. As the master license holder for the Volcani Institute’s breeding program, he explains how his team works to develop high-performing, climate-resilient, and market-ready grape varieties.

From super early black grapes to high-flavor red varieties, this episode dives into the next generation of table grapes that could transform the industry.

Key Topics Covered:

🍇 How new grape varieties are developed and tested worldwide

🌱 Why selecting the right rootstock is crucial for sustainability and climate adaptation

⏳ The challenges of bringing a new grape variety to market (it takes years!)

🚀 Game-changing innovations in early-season and late-season grape varieties

🌍 Why global markets are shifting, and what’s driving demand for better grapes

Key Takeaways:

•Why it takes 8–12 years to develop a successful new grape variety

•How table grapes are tailored for different climates and global markets

•What supermarkets look for in premium grape varieties

•The science behind breeding grapes with improved flavor, shelf life, and resilience

If you're in fruit farming, table grape production, or just curious about how new grape varieties make it to your local store, this episode is packed with insights you won’t want to miss!

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In Ep. 71 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie welcome Gert Breet, Head of Business Development for FNB Agriculture. Gert shares his journey from banking into agriculture and explains how FNB is empowering farmers through innovative financial solutions tailored to their unique challenges and opportunities.

This episode offers a fascinating look at how financial institutions like FNB are shaping the future of agriculture in South Africa by focusing on transformation, sustainability, and partnerships.

Key Topics Covered:

•Tailored Financial Solutions: Gert discusses how FNB Agriculture designs products like the AgriSustainability Loan to help farmers navigate challenges like climate change and rising costs.

•Empowering Emerging Farmers: Learn how FNB’s collaborative models, like partnerships with the Citrus Growers Association and the Jobs Fund, are unlocking opportunities for new-era farmers.

•Sustainability in Agriculture: Gert highlights the importance of financial and environmental sustainability, sharing insights on how farmers can future-proof their operations.

•Leveraging Technology: Explore how FNB Agriculture uses AI, big data, and predictive modeling to support farmers in making informed decisions about growth and resilience.

Key Takeaways:

•Financial innovation is key to driving growth and resilience in agriculture.

•FNB’s commitment to transformation is helping new farmers overcome barriers to entry and thrive.

•Sustainability isn’t just about the environment—it’s about ensuring long-term financial health for farmers.

•Technology and data are revolutionizing agriculture, creating new opportunities for efficiency and growth.

This episode is essential listening for farmers, agribusiness professionals, and anyone interested in the intersection of finance, agriculture, and technology.

Connect with Us:

Website: https://lucentlands.co.za/

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In Episode 70 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie are joined by Wendy Petersen, CEO of the SA Olive Association. Wendy brings her extensive experience in the olive industry to discuss the current state of olive oil production in South Africa and the exciting potential for future growth. Having transitioned from a successful career in the wine industry, Wendy explains how she’s helping to lead the charge in making South African olive oil a world-class product.

The conversation explores:

•South African Olive Oil Quality: Wendy breaks down why South African olive oil is not only on par with international standards but often superior, and how local consumers are beginning to appreciate this.

•Challenges and Opportunities: Discover how Wendy is working to grow the industry, the need to support emerging farmers, and how overcoming local supply shortages could create new economic opportunities.

•Health Benefits of Olive Oil: Wendy shares the powerful health benefits of olive oil, touching on its role in the Mediterranean diet and how it can improve overall well-being.

•Olive Oil’s Future in South Africa: Learn about the exciting plans for expanding the industry, from new farming models to the introduction of olive oil into tourism experiences across the country.

Key Takeaways:

•How the South African olive oil industry has grown and continues to win international awards.

•The steps needed to increase local production and reduce reliance on imported olive oil.

•The health benefits of olive oil and its potential to boost wellness in South African communities.

•The role of emerging farmers and government in scaling the industry for global success.

Whether you're interested in agriculture, health, or business opportunities, this episode provides a comprehensive look into how olive oil could play a key role in South Africa’s future.

Connect with Us:

Website: https://lucentlands.co.za/

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n Ep. 69 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie are joined by Charl du Bois, Managing Director at Capespan, to discuss Capespan’s landmark 20-year partnership agreement with the Namibian Grape Company (NGC). This partnership not only secures long-term investment in Namibian agriculture but also redefines the collaborative model between a private South African company and the Namibian government.

Charl provides insights into how this agreement will impact job creation, improve infrastructure, and enhance agricultural output in Namibia. From securing water resources to navigating logistical challenges, Charl shares the story of how Capespan’s dedication to sustainable farming and innovation is paving the way for the region's agricultural success.

Key Topics Covered:

•The 20-Year Partnership with NGC: Charl explains the significance of Capespan’s transition from a lease agreement to a profit-sharing cooperation with the Namibian Grape Company, ensuring that local stakeholders benefit directly from the operation’s success.

•Economic Impact and Job Creation: Discover how this agreement will drive economic growth, create jobs in the Karas region, and support local communities through increased agricultural activity.

•Improving Yields Through Innovation: Charl discusses how Capespan’s commitment to innovation has led to a 71% increase in grape production yields and highlights new varieties from international breeding programs that enhance output and resilience.

•Logistical Solutions for Exporting Grapes: Learn about the pioneering logistics solutions, including shipping grapes through the Walvis Bay port to avoid Cape Town’s congestion, ensuring that Namibian produce reaches international markets with maximum freshness.

Key Takeaways:

•How Capespan’s cooperation with NGC strengthens Namibian agriculture through a model of shared growth.

•The challenges and opportunities of expanding agricultural infrastructure in desert regions.

•The importance of innovation and variety selection to increase crop resilience and market appeal.

•Capespan’s strategic efforts to overcome logistical delays and optimize export routes for Namibian produce.

Whether you're interested in agricultural partnerships, sustainable farming practices, or the logistics of international fruit trade, this episode provides a fascinating look at how Capespan and the Namibian government are transforming the region’s agricultural future.

Connect with Charl and Capespan:

Charl on LinkedIn: https://www.linkedin.com/in/charldubois/

Capespan on LinkedIn: https://www.linkedin.com/company/capespan/

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In Episode 68 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie welcome Christo van der Rheede, the former Executive Director of AgriSA. Christo shares his unique perspective on leadership in South Africa’s agricultural sector, the challenges the industry faces, and his experiences working at the helm of one of South Africa's most influential agricultural organizations.

This episode dives into the most pressing issues in South African agriculture, from rural development to land reform and sustainability. Christo’s deep involvement in policy development and his interactions with government leaders offer listeners invaluable insights into how the agricultural sector can navigate the complex political and economic landscape.

Key Topics Covered:

•Leadership in Agriculture: Christo reflects on his time leading AgriSA, his role in shaping agricultural policy, and the ongoing challenges facing farmers in South Africa.

•Land Reform and its Impact: Christo delves into the complex issue of land reform, the potential risks, and what can be done to create equitable solutions without destabilizing the economy.

•The Role of Farmers in Food Security: Christo discusses the critical role of South African farmers in ensuring the country’s food security and the importance of supporting both commercial and small-scale farmers.

•Rural Development and Community Engagement: Learn how Christo emphasizes the importance of rural development and involving communities in shaping their own futures through education and participation in local initiatives.

Christo’s experience and dedication to the agricultural sector provide a powerful lens through which to view the future of South African agriculture, the need for professional governance, and the importance of collaboration across sectors.

Key Takeaways:

•Leadership and policy are crucial in the future success of South African agriculture.

•The impact of land reform on both commercial and small-scale farmers.

•How rural communities can play an active role in shaping their futures through development initiatives.

•The importance of sustainability and financial support for farmers.This episode offers valuable insights into the challenges and opportunities within the agricultural sector, providing guidance for farmers, policymakers, and those interested in the future of food security in South Africa.

Connect with us:

Website: https://lucentlands.co.za/

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In Episode 67 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie are joined by Peter Dall, a highly respected horticultural consultant with decades of experience in the deciduous fruit industry. Peter shares his journey, from growing up in a family that influenced his love for agriculture to his involvement in devel

oping key fruit varieties like Pink Lady apples.Peter’s consultancy has helped countless farmers improve their operations and maximize their fruit production. He reflects on his career, highlighting the major changes in the agricultural landscape over the years, and offers advice to the next generation of growers.

Key Topics Covered:

•Early Beginnings and Passion for Farming: Peter talks about his childhood influences and how he developed a deep passion for agriculture.

•Deciduous Fruit Industry Leadership: He shares stories about his work in the apple industry and the role he played in developing Pink Lady apples and other successful fruit varieties.

•Innovation in Horticulture: Peter discusses the importance of innovation in fruit farming, particularly in plant breeding and new variety development.

•Challenges in the Agricultural Sector: From managing water resources to navigating market changes, Peter offers insights on the biggest challenges facing today’s farmers.

•Mentoring and Knowledge Sharing: Peter shares his philosophy on mentoring and the importance of passing on knowledge to younger generations of farmers.

This episode is packed with valuable lessons for those in the agricultural industry and beyond, as Peter Dall’s wealth of experience shines through his engaging stories and insights.

Key Takeaways:

•The role of innovation and variety development in modern horticulture.

•Peter’s involvement in the global success of fruit varieties like Pink Lady.

•His advice for young farmers entering the industry.

•The challenges and opportunities within the deciduous fruit sector.

Whether you're in agriculture or simply interested in how fruit varieties are developed and managed, this episode provides a comprehensive look at the role of horticultural consultants in driving the industry forward.

Connect with us:

Website: https://lucentlands.co.za/

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In Episode 66 of the Lucentlands Podcast, hosts Dewald Kirsten and Louise Brodie sit down with Earle van der Watt, CEO of EVDW and a seasoned agri-finance expert. Earle shares his journey in the agri-finance sector and explains the crucial role financial management plays in the success of farming operations. His company provides customized CFO services to farmers across South Africa and beyond, helping them navigate the complexities of financial management in an ever-evolving agricultural landscape.

Earle’s company, EVDW, offers bespoke financial solutions for a wide range of farming operations, from fruit and wine farms in the Western Cape to grain and livestock farms across Africa. He discusses how his team tailors financial strategies for each client, ensuring that farmers have the tools they need to make informed decisions about their businesses.

Key Topics Covered:

•Customized Financial Solutions for Farmers: Earle explains how his team at EVDW provides financial forecasting, budgeting, and accounting services that are specifically designed for the agricultural industry.

•The Importance of Financial Discipline in Farming: Earle emphasizes the need for strong financial governance in family-run and medium-sized farms, particularly in an unpredictable market.

•Expanding Beyond South Africa: Earle shares his experiences working with farmers across Africa, from managing citrus farms to supporting livestock operations in challenging environments.

•The Role of Agri-Finance in Sustainable Growth: Earle talks about the importance of long-term financial planning for farmers and how his team helps clients navigate growth opportunities without overextending themselves.

•Partnerships with Equity Investors: Earle also touches on how his company works with equity investors to fund the expansion of farming businesses, creating opportunities for sustainable growth.

This episode is packed with valuable insights for farmers, agribusiness professionals, and anyone interested in the financial side of agriculture. Earle’s expertise offers a fresh perspective on how financial planning and discipline can empower farmers to thrive in a competitive market.

Key Takeaways:

•The critical role financial management plays in the success of agricultural businesses.

•How customized financial services can help farmers make better decisions and improve profitability.

•Earle’s insights on partnering with equity investors for sustainable business growth.

•Lessons learned from working with farmers across South Africa and the African continent.

Whether you're in farming or finance, this episode provides a wealth of knowledge on how financial strategies can unlock opportunities in agriculture.

Earle on LinkedIn:

https://www.linkedin.com/in/earle-van-der-watt-56a11624?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Bp9vmILwUQwKu6QGC53w7vw%3D%3D

EVDW Website: evdw.co.za

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