TIMESTAMPS

0:00 Introduction

0:50 Fighting injustice and prejudices with e-commerce

7:44 What it's like to start a DTC business as an SEO

10:48 The vision for Afrodrops

15:25 Improving internal search for e-commerce

20:05 Internal search best practices

21:11 The DTC brands and marketplaces that are killing it right now

26:40 The impact of the pandemic on e-commerce

30:41 Growth categories in e-commerce

35:19 The next generation of e-commerce

37:58 The challenge of going from offline retail to e-commerce

 

SHOW NOTES

https://afrodrops.com

https://lukecarthy.com

https://www.asos.com

https://www.heinz.com

https://www.fast.co

https://www.shopify.com

https://stripe.com

https://www.cnbc.com/2021/02/10/walmarts-use-of-tiktok-will-likely-continue-even-if-oracle-deal-unravels.html

https://www.primark.com

 

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