I read an article yesterday on how a water brand for partygoers called Liquid Death just raised $73 million 🤯. It got me thinking about all the upstarts that generate serious revenues with style and identity. I've talked about this idea previously and. I also think product categories go through three main stages before arriving at a place where it makes sense for style and that's when most of the solutions on the market are generally sufficiently good. Jamming on all of those ideas in this episode. 

I also published this episode as an atomic essay which you can check out here.

Jamming on cohort-based courses on why I think they're a massive cheat code for solopreneurs. This podcast was also an atomic essay check it out here.

I'm a big fan of Atomic habits and I credit a lot of how Lunch Pail Labs operates to the framing but I haven't been investing enough energy into deliberate practice which is also related. I explore what all that means, why it matters and what I'm trying to change moving forward in today's episode.

Resources mentioned in the podcast:

Today's episode is all about setting boundaries as a solopreneur what that even means and some of my boundaries at Lunch Pail Labs. Below are the links I referenced in the episode for some more boundary-setting reading/listening.

I'm currently reading Doing Content Right by Steph Smith and distribution is finally starting to make more sense. In this episode, i quickly describe the six different distribution strategies and how I think they apply to Lunch Pail Labs' consulting practice and this podcast.

Jamming on the nature of the firm and the rise of solopreneurship. Why aren't we living in a world where everyone contracts out their services as independent contractors and are recent trends in legoizing businesses, the pandemic, and web 3 now enabling that? Also jamming about product opportunities in the space. 

It's the weekly, week in review episode (here's the template I use). Discussing the wins and losses and all that jaz at Lunch Pail Labs.