October 03, 2023

Luxilon is here! Save the environment one forehand at a time with 100% recycled tennis strings: Behind the design & innovation of Eco Power & Eco Rough ♻️

55 minutes

The tennis world continues to evolve and innovate and this episode is dedicated to the string made 100% from recycled materials: Luxilon Eco Power and Eco Spin.

Jo Ann Thomas Kemp, the Global Line Product Manager at Wilson Racquet Sports, and Thierry Beyltiens, the Product Innovation Director at Luxilon join us in this episode to talk all about strings, string trends and the newest Luxilon strings: ECO Power & ECO Rough. Having just come back from the 2023 US Open, they also offer some cool insider info on the stringing trends with the pros.

We also learn:

About the Wilson & Luxilon relationship

How long did it take to get these strings from concept to market

How efficient is Luxilon as a brand & what ways do they help daily be an environmental friendly brand

Different materials used in creation; did you partner with someone to gain access to recycled materials?

What materials is the string made from

Explain the recycled packaging

How many prototypes were there?

Talk about Wilson/Luxilon view on recycled materials and reducing waste through the brand/line

Do you expect competitors and other brands to jump in the trend?

Any pros considering or using Luxilon Eco Power or Rough?

Share some stories from the process - did you learn anything new using new materials?

Is this string recyclable after it breaks?! Can it go in the recycle bin or will it break down?

Who are these strings for?

and more!

If you have any further questions or want to continue the conversation?! Email us at [email protected]

Shop with us for all your TENNIS needs all over the WORLD:

🇺🇸 Tennis Warehouse -- http://www.tenniswarehouse.com

🇪🇺 TW Europe -- http://tenniswarehouse-europe.com

🇦🇺 Tennis Only AUS -- http://tennisonly.com.au

Happy Hitting!

...more

View all episodes

By Michelle Heidbrink, Tennis Warehouse

4.9

143143 ratings

October 03, 2023

Luxilon is here! Save the environment one forehand at a time with 100% recycled tennis strings: Behind the design & innovation of Eco Power & Eco Rough ♻️

55 minutes

The tennis world continues to evolve and innovate and this episode is dedicated to the string made 100% from recycled materials: Luxilon Eco Power and Eco Spin.

We also learn: