LYFE Marketing

Contact us: https://bit.ly/3zJGAHx

Facebook cover photos are a great opportunity for branding for your business. In this podcast, we're giving you a tutorial on how to correctly crop  and design your Facebook cover photo. Listen now for a full tutorial on how create the best cover photos for your business!

Watch the full video tutorial here: https://www.youtube.com/watch?v=UEuT1VbxMHM&list=PL-DAplYj3NS-HCcqQrCl-5p-huZGSyUJD&index=19

Want To Know How To Design Facebook Cover Photo For Your Business?

With 2.8 billion monthly active users, (that is over a third of the world’s population) Facebook is still the most used social media network to this day.

Making a Facebook business page is an essential key to growing your audience.

With that said, one of the first things your audience sees when they open your page is your Facebook cover photo.

So in this podcast, we'll be showing you how to design Facebook cover photo for your business or personal page.

Let's get started!

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3h6asHr

Facebook Carousel ads haven been shown to drive results at a lower cost than single image ads. That's why we're teaching you how to create Carousel ads in this podcast. Listen now for a Facebook Carousel ads tutorial, plus ideas and best practices you can use for your business!

Did you know that “carousel ads have a 72% higher CTR, or click-through rate, than single image ads?

And, they "drive 30-50% lower cost-per-conversion and 20-30% lower cost-per-click than domain ads?

If you’re looking for a way to up your Facebook advertising game and start driving more results at a lower cost,

Facebook carousel ads could be just the thing your campaign needs.

So stick around because today we're showing you how to create Facebook carousel ads with setup best practices.

And at the end of this podcast, we're sharing carousel ideas for your business to use, because they’re not just for eCommerce.

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3zJGAHx

Christmas season is in full swing and festive Christmas graphics are everywhere! If you need help brainstorming ideas for your businesses graphics, listen to this podcast. Stay tuned for 3 Christmas and holiday graphic design tips plus free Canva templates you can use for your business!

Full video tutorial: https://bit.ly/3llhIOV

Looking For Some Tips For Your Christmas Graphics?

Christmas season is upon us, and in case you haven’t yet, it’s time to brainstorm festive Christmas marketing graphic ideas for your business.

It’s the most wonderful time of the year!

So in this podcast, we're going to give you 3 great tips to elevate your business's Christmas graphics.

And be sure to stay till the end because we’re also giving you free Canva templates that you can use for your holiday visuals.

Canva Templates
https://www.canva.com/design/DAEuw-mXIs4/0SwzNCw2ZeBG4t-g8DNrwA/view?utm_content=DAEuw-mXIs4&utm_campaign=designshare&utm_medium=link&utm_source=sharebutton&mode=preview

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3zJGAHx

Scams are becoming more and more common everyday. Today, we're giving you tips on how to avoid these scams, plus a walk-through on how to regain access to your Facebook page. Listen now to learn how to recover your admin access and what to do if your facebook account is hacked!

URLs Mentioned In The Podcast
Hacked Facebook page: https://www.facebook.com/help/contact/1280439701975125
Hacked Personal Facebook Account: https://www.facebook.com/hacked

How To Do Facebook Recovery If You Got Hacked

If you’re a small business owner, building your Facebook following, and investing in Facebook marketing strategy...

...you can’t afford to lose access to your business page or your customers on there!

And there are a number of reasons why you might lose access to your account.

It could be something as harmless as one of your teammates accidentally clicking the wrong thing and removing you...

...to something more complicated such as getting hacked.

And unfortunately, running into hackers and scams has become more commonplace over the years...

...where business owners are being scammed out of having admin access to their business page.

In fact, 78% of US organizations said they experienced social media phishing attacks in 2019.

And there was another report from Australia that said they lost nearly $23 million in social media networking scams in 2019.

So for today’s podcast we're going to talk about Facebook recovery.

We'll show you how to recover Facebook page admin access and what to do if your Facebook account was hacked.

Let's get started!

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-...

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3zJGAHx

Product Catalogs allow your business to sell products and services on Facebook and Instagram. Today, we've created a full tutorial on how to set up a product catalog and best practices you can use for your business. Listen now to see everything you need to know about Product Catalogs!

Do you sell something online? Do you run ads on Facebook or Instagram?

Then you need to read this post on product catalogs!

Today, we're going to talk about the Facebook product catalog...

...which is an excellent way for you to sell your products and services to new and existing audiences.

We’ll show you: what the product catalog is, how it works, how to set it up for your business, and share some tips and tricks.

Let’s get into it!

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3h6asHr

Instagram stories increases your customers' interest in your brand and products. We're giving you a full tutorial on how to create an Instagram story ad. Listen now to learn how to set up and run Instagram story ads plus best practices and strategies!

Over 500 million people use Instagram Stories every day.

But more than just usage, Stories have shown to be high-converting.

58% of people in one study said they have become more interested in a brand or product after seeing it in Stories.

And, 50% said they have visited a website to buy a product or service as a result of seeing it in Stories.

So there are results waiting for small business owners who are utilizing Instagram Story ads.

So for today’s podcast, we're going to show you how to create Instagram Story ads along with best practices to maximize your returns.

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3h6asHr

It's important for small and local businesses to use social media advertising! Today, we showing you how to run social media ads for your local business. Listen to learn how to run local targeting ads on Facebook, Instagram, Twitter, and TikTok, plus ideas and best practices for your ads!

Here's How To Create Social Media Ads For Local Business

We're glad you’re considering running social media ads for local business because too many miss 

this low-cost opportunity to reach their customers.

Let us show you how to do it for the top social platforms. 

Join us on the inside!

// LYFE Marketing 

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3zJGAHx

Facebook recently released a new audience insights tool called Business Suite Insights. In this podcast, we're teaching you how to use the insights tool and how it compares to the old version. Listen now for an audience insights tutorial and to find out if the new version is better than the old tool.

What’s The Deal With Facebook Audience Insights?

We know that it was a free tool from Facebook that helped you learn more about your target audience’s interests on the platform.

And we know that it “went away” in July 2021.

So what now? Well, Facebook Audience Insights was replaced with Business Suite Insights.

This is what it looks like today.

So in this podcast, we're going to walk you through the new version of Facebook Audience Insights.

And at the end of this podcast, we're sharing our 3 takeaways on if this tool is better or worse than the old version...

...as well as how you can utilize it as a small business owner.

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-...

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3U8FL39

So you want to retarget leads on TikTok? In this video, we're telling you everything you need to know about TikTok retargeting ideas and strategies to see conversions. Watch this video to learn how to create custom audiences to run the best TikTok retargeting campaign for your business.

Looking For Some Great TikTok Retargeting Tips?

One of our main goals when running ads for any new client or business is to build a qualified pool to use for retargeting ads.

These audiences are valuable and can help keep the lights on, so to speak, while you’re taking the time to find new customers.

So, we’ll focus on TikTok retargeting tips for this video.

Running ad campaigns is fun; but have you tried a retargeting campaign?

If you’ve run retargeting ads on other platforms, you probably know the process...

...gather your audience, retarget based on their activity, see more conversions (and lower costs per result).

The idea is the same behind retargeting ads on any platform, but TikTok has its own specifics and processes that you should follow.

That’s what we’ll cover in today’s video - some effective TikTok retargeting tips.

Let’s get into it!

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Contact us: https://bit.ly/3zJGAHx

Facebook's parent company recently changed their name to Meta but what was the reason? Today, we're giving you Mark Zuckerberg's reasoning plus other theories and factors at play. Listen to learn what Metaverse is and how it will affect your current marketing on Facebook and Instagram.

Have you guys heard that Facebook is changing its name?? TO META?!

So what are we supposed to do? Say “hey add me on Meta?”

No, calm down. The Facebook app that you are used to, will keep its name.

But the parent company Facebook, that owns Facebook, Instagram, Whatsapp, messenger etc. is what’s changing to Meta.

So what does this mean for all the apps it owns that you use to market your business? Why is Zuckerberg making this change? What does meta mean?

I'm tackling these questions and more in this podcast.

// LYFE Marketing

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-...

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.